The best business literature. The best books for business. David Ogivly and his thoughts on advertising

Recipes for wealth are always in demand, and motivational literature is one of the few types of creativity that bring publishers profit. The problem is that on the wave of interest, a number of “dummies” appear - secondary literature that copies the ideas of the donor publication. The level of education in schools is high - anyone can write advice and pretend to be an expert. At the same time, bestsellers that are read by several generations of entrepreneurs appear once every 10 years.

Among the variety of literature on business, 7 books stand out, each of which is able to turn the mind of a person, turning him into a businessman - a designer of his own destiny. Read books successful people interesting and informative if they give specific recommendations and bring them closer to the goal. The listed works were written at different times, but all are of interest to modern entrepreneurs.

1. Napoleon Hill "Think and Grow Rich"

This Talmud for businessmen takes one of the first places in terms of frequency of mention in specialized literature, although it was written in 1937. It is no exaggeration to call it a kind of Entrepreneurial Bible, as it sets out the fundamental principles of doing business that are not outdated to this day.

The book appeared thanks to Robert Taylor - the owner of a specialized magazine. He ordered a series of articles about successful people of our time for the young author - interviews and interviews lasted 20 years. The book went through 42 editions in the US and has been translated into dozens of languages. The first Russian translation appeared only in 1993.

All of Hill's advice is considered axioms. Think and Grow Rich is an encyclopedia book, a donor book written with talent and authenticity. 90% modern literature about business in one way or another in their own way repeat Hill's 3 axioms:

  1. Negative thoughts slow down and destroy.
  2. Man sets his own boundaries.
  3. If you wait for the right moment, it may not come.

What else can you learn by reading Napoleon Hill:

  • how to motivate yourself on the way to business peaks
  • how to build teamwork
  • why find and read specialized literature
  • how to effectively use your mind and knowledge
  • what is the secret to the success of rich people.

Important! As a journalist, Hill has studied the biographies and business histories of hundreds of successful entrepreneurs; on their basis, he derived a universal formula for success. It sounds like this: our affairs are controlled by the power of thought.

2. Robert Kiyosaki "Rich Dad Poor Dad"

Kiyosaki, whose best-selling books are consistently at the top of the charts, was not a poor man's child at all - his father, Ph.D., served as Minister of Education. But the native of Hawaii learned financial literacy and positive thinking from the father of his school friend.

Kiyosaki is read by experienced businessmen and those who are far from entrepreneurship - the works of the American are extremely popular all over the world. Rich Dad Poor Dad sold 26 million copies. What important theses of the author made his books popular?

Constant reading of books has been noted as one of the main habits of successful people such as Warren Buffett, Bill Gates. Whether you're an aspiring entrepreneur or an experienced one, it's always important to stay ahead of the curve and read the best business books. Here is a list of great business books to read to ensure you start 2018 on the right foot and stay successful.

"Startup without a budget" by Mike Mikalowitz

“Have you ever been entrepreneurial in your life? Don't know where to get start-up capital? Excellent! Now is your chance to do it right,” Michael Mikalowitz motivates his readers. Complex concepts from the business world are presented in a simple and plain language with notes of humor, which makes the book a real find for both novice entrepreneurs and more experienced businessmen.

"The pumpkin method. How to Become a Niche Leader Without a Budget Mike Mikalowitz

Inspired by the experience of vegetable growers, the famous author Michael Mikalowitz decided to borrow their method of growing giant pumpkins and apply it in business. Sounds incredible, right? This unusual view of things has paid off: Mikalovits' company has become a niche leader with a turnover of millions of dollars. In the book, the author not only shares his own experience, but also gives incredible success stories of other entrepreneurs who were not afraid to use the same strategy.

”, Logaster

Free small business branding guide written by the authors online service Logaster. Tips, practical examples, useful services - in a word, everything you need to create your own style!

Startup for $100. Create a new future by doing what you love, Chris Guilbaud

In this book, you will learn how to turn a seemingly nondescript business idea into a goldmine and start getting more satisfaction from your work and hobbies. According to the author himself, this book is not about business, but about the search for freedom, independence and prosperity. The text is easy to read and is replete with useful tables and lists of self-assessment questions.

Delivering Happiness, Tony Shay

Tony Shay shares his business experience with readers, and this experience is striking in its wide range - from opening a worm farm to a pizzeria. Written in simple and concise language, the book demonstrates new approach to corporate culture: By caring for the happiness and well-being of others, you can become happier yourself.

"Blue Ocean Strategy" Chang Kim, René Mauborgne

This book describes in detail the process of creating so-called "blue oceans" - market spaces devoid of competition. Authors Kim and Mauborgne have developed a range of tools for researching and using such markets - the value curve, the strategy canvas, the mass price band, and others. If you want to find out what lies behind these interesting titles, then this book is simply a must to add to your collection!

Rework, Jason Fried, David Heinemeier Hansson

Rework is the perfect book for those who dream of starting their own business not according to a hackneyed plan, but following their own individual strategy. From it you will learn how it can harm, how you can easily do without external investors and why it is better to ignore the competition. To start your own business, you need less than you think. No offices, endless meetings and paperwork!

« From good to great. Why some companies make breakthroughs and others don't by Jim Collins

In his book, Collins identifies and analyzes the factors due to which some companies managed to become not just successful, but, without exaggeration, go down in history. What are the criteria for such "greatness"? In nine chapters of the book, the author examines in detail the issues of management, personnel policy, operating activities and social behavior. Perhaps this is your chance to make your company one of the greats?

« How to Win Friends and Influence People by Dale Carnegie

Dale Carnegie's bestseller is still relevant today. This book has helped a huge number people to succeed in business and personal life. 6 ways to please people, 12 persuasion strategies, 9 ways to change people without causing a negative reaction and many other secrets. A must-read classic even in the 21st century!

« The Innovator's Dilemma by Clayton Christensen

In his bestselling book, Christensen explains why successful companies that seem to do everything right still lose their market leadership. According to the author, if managers do not know when and how to move away from traditional business approaches, then even the most successful firm will inevitably go under. Bold, compelling, and provocative, this book contains valuable business advice that all managers, entrepreneurs, and project managers must know.

"How to make money without start-up capital", Sergey Azimov

Want to break out of the boring, low-paying office routine? Tired of working 16-hour days trying to keep your business afloat? On the pages of his book, business coach and entrepreneur Sergey Azimov shares effective secrets earnings and a completely different approach to work. Thanks to the easy and extraordinary presentation of the material, the author manages to win the trust of the reader from the first pages.

“Don't work with assholes. And what if they're around you" by Robert Sutton

The author advises managers how to deal with the unproductive behavior of some "difficult" employees and at the same time learn to benefit from their positive qualities. Moreover, the book provides real examples from the experience of the largest companies. Understandable to everyone, and sometimes even humorous style of presentation will turn reading this book into a real pleasure.

"Stop dreaming, get busy!" , Cal Newport

Cal Newport boldly debunks the myth that business is all about finding something you really enjoy. The author proves that many people begin to love and appreciate their work only with time, even if at first it seemed to them far from ideal. This book is the result of communication with dozens of representatives of the most different professions, from farmers and screenwriters to investors and freelance programmers.

"Zero to One" by Peter Thiel

According to the author, the key to continued progress is the leader's ability to think independently and make decisions. Tomorrow's leading companies will be able to avoid competition by creating unique products and services. This book contains a new, optimistic view of progress and innovation. She teaches readers to ask the right questions, which can help us see the value in the most unexpected things.

"Never Eat Alone" by Keith Ferrazzi

According to the author, all successful people are united by one quality - the ability to form relationships in such a way that they are beneficial to all participants. In his book, Ferrazzi tells how to properly build communication with colleagues, friends and business partners. At various times, the described strategies were successfully used by Winston Churchill, Bill Clinton, the Dalai Lama and other powerful people of this world. And as you probably know, really good things do not lose their relevance over time!

"How to Work Four Hours a Week" by Timothy Ferris

Surely many are familiar with the situation when work turns into a trap and begins to require more and more time. Whether you want to get away from the routine, travel the world, earn five-figure incomes effortlessly, or simply work less and devote more time to yourself, then this book is your ticket to a new, freer and more flexible world.

"Predictable Irrationality" by Dan Ariely

Dan Ariely's book is devoted to one of the most interesting and multifaceted areas of economics - behavioral economics. Consumer behavior is irrational: in response to a number of external stimuli, they often take rash actions. After reviewing 13 examples of predictable irrational customer behavior, you will discover 13 opportunities to increase your sales!

"The 7 Habits of Highly Effective People" by Stephen Covey

Stephen Covey's book suggests A complex approach to solving personal and professional problems. Sharing insightful observations and real life stories with readers, Covey shares how to live in accordance with principles such as justice, honesty and human dignity. These principles allow us to adapt to change and take advantage of the opportunities that change brings with it.

The Intelligent Investor, Benjamin Graham

Despite the fact that this book is about investments, Graham pays close attention to psychology and temperament types. After all, even the most profitable investment strategy can turn into a fiasco if the investor does not have the appropriate type of temperament. If you want to know how stable investors differ from entrepreneurial investors and what style of investing is most effective, be sure to read this book!

"Act like a leader, think like a leader" by Erminia Ibarra

In her work, Emilia Ibarra tells how a manager of any level can become a leader by gradually changing himself and his work environment. For example, the author advises to adopt a flexible leadership style and expand your circle of business contacts. Offering a variety of assessment tests and practical advice, this book will help you become a more effective leader and inspire your career new life. It's time to learn by doing!

"Tipping Point" by Malcolm Gladwell

In his fascinating work, Gladwell explores the notion of a “tipping point,” when ideas, trends, and patterns of social behavior seem to spill over the edge of an imaginary vessel and spread rapidly. Gladwell's book can be compared to an intellectual adventure story, in which one can feel admiration for the power of new ideas and the author's conviction that one extraordinary person can change the whole world.

"45 manager tattoos", Maxim Batyrev

This book, without a doubt, deserves the title of the most unusual in our list. The titles of the chapters of this book are the names of the author's tattoos, each of which symbolizes a certain life principle. “All that is in the book is my rake, bumps and tattoos. I share with you a part of my life and I hope that my practice will serve you. good example", - says the author. Here you will not find complex concepts and theories. All Batyrev's recommendations are simple and practical, but at the same time based on the principles of effective management.

"Customers for Life" Carl Sewell

In his bestselling book, Sewell shares the secret to building a base. regular customers that will stay true to your business for years to come. Sewell examines expectations in detail modern consumers and employees, once again proving that the good old principle “Find out what your customers want and give it to them” still works flawlessly. The man who owns the second largest Cadillac dealership in the US can't be wrong about these things!

“Business is like a game. The rake of Russian business and unexpected decisions”, Sergei Abdulmanov, Dmitry Kibkalo, Dmitry Borisov

In their book Business as a Game, the authors share the secrets of launching and developing successful business projects in Russia. Peculiarities Russian market, developing an effective business plan, relationships with investors and partners, determining salaries, conducting interviews, competent interaction with clients - these are just a few of the issues that are covered in the book. Start reading from any chapter that interests you!

"And nerds do business" , Maxim Kotin

Maxim Kotin's book is built around a very real character - Fyodor Ovchinnikov, who 10 years ago decided to open his own business in an unremarkable Russian city. We can say that Ovchinnikov has become a symbol of thousands of ordinary Russians who were not afraid to drastically change their lives and try their hand at entrepreneurship. This is a story of successes and failures of small business in Russia at the beginning of the 2000s. It is difficult to imagine a more truthful book about this difficult period, so it is a must read!

How to become a businessman, Oleg Tinkov

Oleg Tinkov - owner of several successful companies who tried himself in the most different areas ah business – from brewing to rendering banking services. This book contains concise, practical advice for entrepreneurs who want to start their own business and succeed. According to Tinkov, courage and the ability to control risks are essential qualities for any entrepreneur. But even if these qualities are not fully inherent in you, the author advises not to give up and still try your hand at business. This approach is definitely motivating!

Anything Can Be Negotiated by Gavin Kennedy

Helpful Hints for successful negotiations both in business (real estate, long-term contracts, companies) and at the household level (purchasing a TV, repairing a car, communicating with colleagues). How to present your proposal in the most favorable light? How to behave if you are faced with blackmail? The book is interactive and contains many assessment tests. A great read for those who want to improve their negotiation skills!

"Startup without cuts", Ekaterina Inozemtseva

Startup Uncut offers an honest look at contemporary Russian business. From it you will learn how to avoid common mistakes, find a good investor, resolve a conflict between partners and much more. The purpose of this book is to educate and motivate both future entrepreneurs and those who already have their own business. Moreover, the book contains links to useful workshops, document templates and other materials based on the invaluable personal experience of Russian businessmen.

"To hell with business as always" by Richard Branson

In his work, Branson shares his vision of the future with readers. According to the author, it is time for people to reconsider their values ​​and make it a priority not to make money, but to take care of other people and the planet as a whole. In an easy and convincing way, the author tells how companies, using their resources, can make this world a better place. And for more motivation the author gives real stories of caring entrepreneurs who can serve as an example for others.

“Business from scratch. The Lean Startup Method, Eric Rees

According to the author, most startups fail not because of non-compliance with deadlines or high costs. Companies close because they offer no one desired product or a service. The central idea behind the Lean Startup concept is to continually gain feedback from consumers. Instead of development detailed business plan, the company must listen to the needs of its customers and, based on the information received, adjust its development strategy.

Startup. Founder's Handbook, Steve Blank, Bob Dorf

This book is step by step instructions for those who want to create a profitable, scalable startup using a customer-centric customer development methodology. This concept, the author of which is Steve Blank himself, is being studied at the world's leading universities. On 608 pages of the book you will find more than 100 graphs and charts, 9 irreparable mistakes of entrepreneurs and much more.

Startup Management, Katherine Kathleen, Jaina Matthews

This book is a real encyclopedia of business with five hundred success stories from entrepreneurs from various fields of activity. How do you know it's time to change your management style? What personal changes are the key to success? What is dangerous for the company inaction of the head? By providing detailed answers to these and other questions, the authors explain step by step the company's sustainable growth strategy.

"Angels, Dragons and Vultures" by Simon Ecklund

Are you looking for money for your startup, but the venture capital market seems like a dense forest to you? In this provocative and witty book, you'll learn how venture capitalists run their businesses and make money, how they can help your firm, and what alternatives to venture capital exist. With a deep understanding of the subject, Simon Acklund offers a professional guide to give you the confidence to find a venture capitalist.

Scrum. A Revolutionary Project Management Method" by Jeff Sutherland

In this book you will not find detailed description how to use the Scrum methodology. Sutherland sets himself a more difficult task: he analyzes the reasons for the effectiveness of this methodology, answering the question "why?". The book is autobiographical in nature: the author tells how the Scrum methodology was useful to him in various and sometimes unexpected areas of activity - from service in Vietnam to the development of ATM technology.

"Attracting Investment in a Startup", Brad Feld, Jason Mendelsohn

The process of attracting investments is described from the point of view of two venture investors who have been investing in risky and developing projects for more than 40 years. How to develop a mutually beneficial investment attraction strategy? By what criteria do investors evaluate companies? What terms of the deal should be paid special attention to? This book will be useful to everyone: ambitious entrepreneurs, and venture investors, and lawyers who specialize in certain types of transactions.

"Startup Weekend", Mark Neiger, Clint Nielsen, Frank Nuriga

Think it’s impossible to develop a full-fledged startup concept over the weekend? This book will convince you otherwise! If you gather developers, designers, marketers and other specialists around the same table, then in just 54 hours you can get a whole range of interesting ideas, form competent teams and develop an effective growth strategy! The authors have collected for you best work, lessons learned through trial and error and inspiring examples from other companies.

"Finding a Business Model", John Mullins, Randy Komisar

It may sound surprising, but most companies that do not dare to deviate from their original strategy one step are doomed to failure. And among the successful projects there are many that now only remotely resemble the original idea of ​​their founders. In this guide, you will learn why the gradual transition from Plan A to Plan B is not only desirable, but vital to the success of your business.

"Rules for Profitable Startups" by Vern Harnish

In his debut book, Harnish observes that the three principles the legendary John Rockefeller - Priorities, Data and Rhythm, to this day form the basis of effective management. In addition to these three principles, leading companies also use Harnish's One-Page Strategic Plan. Although the book is aimed primarily at business owners and senior executives, it contains universal ideas and strategies for managers at all levels.

If you notice any great books we missed that should be included in the article, add them in the comments below!

I am often asked the question: “What are the most best business books?”, “What can you advise me to read?”, “Which book should I start my entrepreneurial journey with?”. The questions are quite logical because high-quality information today is the key to success tomorrow. And no one wants to waste time reading empty books by fake business gurus. Therefore, I would like to tell you what are the best business books to read, what you should pay attention to in the first place.

There are hundreds of worthy books, it makes no sense to list them all in the article. I decided to make the TOP 10 most interesting, popular, and practical business books. How did I choose them? First, a personal opinion about the book. Secondly, entry into the TOPs of business literature on other Internet resources. Third, sales ratings. And further. I decided not to talk about well-known foreign books on business. Stories about Apple, Macdonald's, Facebook are already boring. We want to build a business in Russia. Therefore, the books will be about Russian entrepreneurs with a capital P. Let's go!

The best books about business in Russia

How to become a businessman

Oleg Tinkov

Now you probably cannot find a person who would not know about Tinkov and his bank. This is one of the most significant figures in the Russian business of the zero and tenth years. At first I read his first book “I am like everyone else” and was simply delighted with it. Each time Oleg succeeds as an entrepreneur in a new direction for himself. And I think the reason for the success is simple. Tinkov is interested in business as such.

In the book "How to become a businessman" you are unlikely to find advice and recommendations. But the book is valuable to others: it is the best motivator in all Russian business literature. It teaches you to find ideas and bring them to life, not to be afraid to take risks and solve the most difficult tasks that stand in the way of a novice entrepreneur. Therefore, I advise you to read his two books to learn about Tinkov both as a person and as an entrepreneur with a capital letter.

Break everyone. How to build a big business in Russia. The real history of Euroset

Sergei Fomenkov

"Stories of becoming real business” is a format of business books that came to Russia from abroad, and which I personally like very much. Euroset is a phenomenal project in the history of post-Soviet business. The author of this book is Sergey Fomenkov, former vice-president of Euroset, whose name and work are mostly associated with the company's grandiose growth in the first half of the 2000s.

This book tells not only about the events, as it should be in the genre. The reader can find great tips management of a large company. A large company is a crossroads with a thousand possibilities, choosing the right one among which is much more difficult than starting a business with a small start-up capital on hand.

The first $1,000,000 is the hardest

Sergey Vatutin

Do you want to earn your first million? But you don't know how! Then I recommend reading this book. Its author is CEO network of travel agencies "1001 tour" Sergey Vatutin. He is also the founder of the travel portal Turizm.ru, the consulting project TurDelo and the author of several other bestsellers on business. His work is one of the best cases in Russia, how you can become number 1 in your niche.

In this business book, you can find many fundamental principles for building a business in Russia as a whole - from calculating the first investment and writing a business plan to the “first million dollars” point, which can be achieved if you abandon stereotyped thinking and learn how to bypass all the obstacles that inevitable on the path of every startup.

Business youth. Start your business

Petr Osipov, Mikhail Dashkiev

Many people think that starting a business is very difficult. What you need to have a large sum start-up capital or "good" connections. Petr Osipov and Mikhail Dashkiev refute these erroneous judgments in their book Business Youth. Start your own business." They are active entrepreneurs and business coaches who have created the largest community in Russia, which includes more than 2,000,000 entrepreneurs. I myself have been following their activities since their inception in 2010.

Train your brain with pleasure

Develop memory, attention and thinking with the help of online simulators

START DEVELOPING

In their free master classes and paid programs, the guys provide very valuable information from a practical point of view. They show that business is not difficult at all. The very same book “Business Youth. Start Your Business” is written in a very simple and understandable language. Even if you have never had your own business, the schemes and principles described there will help you in opening it. I highly recommend this book!

Business is like a game. The rake of Russian business and unexpected decisions

Sergei Abdulmanov, Dmitry Kibkalo

Who doesn't love playing board games? I think that's all. And Dmitry Kibkalo and Sergey Abdulmanov love not only to play, but also to earn money on them. They are the founders of the Mosigra company, the largest chain of board game stores in Russia. The title of their business book completely defines its essence, and the playful beginning gives it a special charm.

In this book, the authors reveal all stages of company development: creation, promotion, management, work retail store. Separate sections of the book can be read as interesting and unique stories from the life of this business. At first glance, the book may seem like "reading matter" for a Friday night, but reading deeper, you can see a lot of recommendations that do not cover other business practices. Therein lies the value of this book.

Durov code. The real story of Vkontakte and its creator

Nikolai Kononov

This is a story about the VKontakte social network and its founder, 32-year-old Pavel Durov, who literally created and developed the most popular social media platform in the CIS from scratch. This business book is worth reading for those who are interested in stories about running an Internet business in Russia, as well as for those who just want to start their own business.

This is a story not only about the life of VKontakte, but also about the life of its creator, Pavel Durov, a man who rarely communicates with journalists. Durov is a rather ambiguous person. Some call him a genius, others - just a man who managed to catch a wave and stay on it. Some call him an inefficient manager, a twenty-year-old nerd, while others call him an uncommon, gifted person who can change not only himself, but the entire human civilization.

And nerds do business

Maxim Kotin

This book by the writer Maxim Kotin is about Fyodor Ovchinnikov, a botanist who was not afraid to do business in Russia, a country of total corruption, a country ruled by officials, oligarchs, security forces, who are just waiting to devour a daredevil who dared to go against the system. This book bears little resemblance to the many success stories with happy endings about oligarchs who started from scratch, the creators of multinational corporations. The harsh truth of life, instead of an adventure novel.

So interesting that it will give odds to many entertaining books, at the same time, it is useful for entrepreneurs, like a textbook on strength of materials for engineers. This book is about a dream, and the path to it, about personal growth. This is an ode to hard work, hard work, courage and perseverance. About successes and disappointments, obstacles and their overcoming. Teaches, motivates, inspires.

Business in the style of Zh ... Personal experience of an entrepreneur in Russia

Dmitry Agarunov

This book is the founder of the publishing company Gameland. Dmitry Agarunov wrote it on the basis of a very difficult personal experience. He has gone through several crises and bankruptcies, many ups and downs, a divorce from his wife, the transition from video game trading to one of the most significant media empires in Russia. To have such a book about business, where the wisdom “how not to do business” is concentrated, is simply necessary.

The book is divided into sections that are devoted to different aspects of the business - starting a company, communicating with investors, working with employees, finance, sales department, and even self-development and family relationships.

An honest book on how to do business in Russia

Dmitry Potapenko

Dmitry Potapenko - famous Russian entrepreneur, media personality, economist, who is known not only for his achievements in the management of large trading networks but also as a charismatic and straightforward speaker. This is one of the best books on Russian business without embellishment and remarks will tell how it works and what awaits it in the near future. Specific answers are given to specific questions, and a theory is only one that can be confirmed in practice!

The book will answer the main question of all entrepreneurs: "Where to start?" It also describes business in Russia as it is, without embellishment. The book offers a theoretical substantiation of the business practice obtained by D. Potapenko in the process of working with big companies. A book for those who want to get an expert opinion on long term planning business in times of crisis. And understand the relationship between the economy and the state.

Business on autopilot. How to retire as an owner and not lose business

Andrey Merkulov, Nikolay Mrochkovsky

And I want to complete my review of the best books on business in Russia with a book that will tell you how to get out of a successful business in time. Such thoughts also come to mind! There may be several reasons for this. I want more free time, I'm tired of a niche, I want to make a new one more interesting project. Therefore, this format of the book also has a place to be.

The authors of the book are experienced managers and business coaches, experts in the field of financial and business consulting. The book contains everything that they repeatedly wrote in their articles, spoke at seminars and conferences. The 250 pages of this book contain a lot of advice on how to build an effective system that would work without their constant control. This book has already been named one of the best management publications of 2016.

Now you need to find time to read all these interesting and useful business books!

Read business books smartly

Business books are not fiction. Reading them requires a different approach. Therefore, at the end of this article, I will give you a small checklist with 3 steps on how to read a business book in a smart way:

1. Be able to pick up

There are a lot of business books out there. In addition, there are now many magazines and, of course, the Internet. How to choose the “right” books from all this variety of business literature?

7 sources of such information:
– visiting stores, including searching online stores;
- recommendations from friends and colleagues;
— search for lists of references on blogs and specialized forums;
— participation in various online communities dedicated to business topics;
- appeal to businessmen with a request to recommend necessary literature;
- recommended literature in already read books;
— various subscriptions to specialized mailing lists.

Okay, let's say you managed to find interesting books on business. What's next?
Next you need to read these books.

You need to read 1,000 books to find the 10 that will help you build your business. But, perhaps, if you correctly completed point 1 and chose the really “right” books, then you won’t have to read 1,000 books. Already better, right? Therefore, it is not worth chasing quantity here and reading 1 book a day too. The best option is 1 book per week. If creating or running a business takes a lot of time, then at least 1 book per month.

The first time we read for the sake of interest, the second time for the sake of knowledge and practice with a pen and a blank piece of paper, secluded in our room. At this stage, it is necessary to outline all ideas, solutions, techniques in the form of an intellectual MindMap map. How to make it you will read on the Internet. I will not focus on this now and will go straight to point number 3.

3. Be able to translate knowledge into practice

I must say right away that reading a lot of books on business does not mean becoming a businessman. Business is everyday and effective actions day by day. Therefore, the knowledge gained from books must be put into practice. The already created MindMap map will help you with this. Some will work, some won't. At the first stage of creating a business, it is necessary to do a large number of practical actions without thinking about their result. Over time, you will collect your key moneymaking actions that will definitely lead you to a positive result in business.

I noticed that few people fulfill all 3 points, so it’s impossible to build a business. Someone reads not what he needs in this moment time. Some people read and don't take notes. And then some just don't. But I hope that after reading this article you will read business books in a smart way. Let the number of entrepreneurs in our country grow, and the established businesses will only benefit people. Therefore, we read the best books on business and become entrepreneurs!

P.S. Write in the comments 2-3 business books that you have read and can recommend to blog readers!

1) "Copy It" by Paul Orfala

The life of P. Orfal is one of the most unusual and incredible success stories that has ever happened in the business world. He was a hyperactive, dyslexic child. He practically could neither write nor read, and he could not sit through the negotiations. All these problems could not stop him. Paul accepted his flaws as unique abilities. From a small copy shop, he created a multi-billion dollar corporation with an annual turnover of over $1.5 billion. As a child, Paul was kicked out of second grade at school and then fired from his job because he couldn't fill out checks. This is the man who learned everything from life, took risks many times and relied on people. He learned to feel people and gave them more than they expected. In his book, he shares his philosophy and talks about the fact that any crazy person can achieve success in business)!

2) "Business at the speed of thought" Bill Gates

In our time to create your successful business, it is not enough to have a smart head, intuition and luck. Modern business- a multi-level system, the main key of which is the use of modern information technologies. The philosophy of the founder of Microsoft B. Gates says that: “just in time, a restructured company with an “electronic nervous system” will allow her to stand on her own feet and look forward to winning in the market in the future. The book is written for those who do not want to stop and want to keep up with modern technologies.

3) "Think big and don't slow down!" Donald Trump

In his book, Super Businessman Donald Trump reveals the illusions in the business world. According to Trump, not all people can become rich and successful. Success and wealth are the destiny of the strong, and illusions and failures are the credo of the losers.

Trump's motto is passion for work, healthy anger, a sober view of the world and a creative solution to any problem. Life is a tough battle, and if you want to be a winner in it, forget the word "no", learn to work with your fist, return blow for blow, never give up and calculate your steps.

4) Naked Business by Richard Branson

Richard Branson talks about how his business was created, about his failures and successes. Guided by the set of rules from the book, you can create almost any business. Breakthrough in business is made by units, the author of this book is one of them - carefully read the chapter “Innovation”, and perhaps you will find yourself in these units.

5) "The richest man in Babylon" Clason George

The book explores aspects of success for each person individually. The recipes in this book will help you avoid an empty wallet and give you the basics of financial literacy. The purpose of the book is to offer those who are moving towards success to learn the secrets of money, to accumulate capital, to save and make it work for you.

The pages of the book will send us to Ancient Babylon, where financial laws were born, which are relevant in our time.

6) “The path to financial independence. The First Million by Bodo Schaefer

What do you think prevents people from living the life they want? Of course, money! Money is the main tool for a happy life.

No one gets money by accident. Asking money questions, we are talking about a kind of energy: the more this energy is directed to important goals, the more money she will bring you.

7) "The Secret of a Millionaire" Fisher Mark

Mark Fisher is a financial advisor and economist who is part of the Federal Reserve Bank's group of financiers.

The book tells the story of a young businessman who went through a difficult and competent path to his 1 million.

8) "Think and Grow Rich" Hill Napoleon

Do you want to overcome all difficulties and achieve success? Then this amazing book is for you. For many years, this book was a #1 bestseller in the United States.

This book is loaded with amazing energy. Here you will receive a clear plan on how to achieve success in life and business.

This book is written by the "father" of the automotive industry in the US and around the world. It contains the richest materials that will be useful to anyone who wants to create their own successful business.

10) "Rules for a game without rules" by Christina Komaford-Lynch

Most people think that only those who are already determined to a high social status, have connections and rich parents can succeed in business. All this is a mistake and the author of the book is proof of that. Christina Comaford-Lynch has gone from a simple employee at Microsoft to the success of a millionaire. The result of all life path: mistakes, failures, successes and losses, is presented in this book in the form of 10 unusual lessons for building the better life that everyone deserves. Feel free to move forward, because there is nothing better than achieving success in your career and business.

Today in the world there are a great many books about business, but there are quite a few really interesting and informative ones. Business books are useful to read not only for novice startups and current managers, but also for everyone who wants to build a successful career. By reading business books, we learn about success stories, mistakes and difficulties faced by the authors from their own experience and about effective ways solutions to these problems.

These books inspire, motivate, change the worldview, make you think, and inspire someone to action!

We have selected for you the best, in our opinion, publications, which we gladly recommend for reading. Read and be inspired!

1. Henry Ford"My Life, My Achievements"

This book has bypassed almost all states. It has been printed in many languages. Her publications sold like hot cakes everywhere.
A burning interest in it was created not by artificial advertising hype, but by its very content - behind this book is the life and work of a very big person, behind it is the practical experience of the creator of a production that has never been experienced in terms of scale and organization.
In his book, Henry Ford shares his life story, his views on business management, his ideas in management theory and in general in the whole economy. His ideas are now embodied in thousands of companies that operate on the principle introduced by Ford at the beginning of the twentieth century.

2. Richard Branson « naked business »

The first of Sir Richard's books, entirely devoted to the history of creation and the peculiarities of running his business. “Instead of ranting in these pages about my success, I simply wrote the whole truth about my companies,” writes Sir Richard.
In addition to the candid stories of the successes and failures of the Virgin group, this book is invaluable with advice and quotes from a real entrepreneur's notebook.

3. Golinei Vasily, Logaster "How to create a corporate identity and not go broke"

A free small business guide to branding. Tips, practical examples, useful services. The book is written in a simple and understandable language about what corporate identity is and how an entrepreneur can create it.

4. Robert Kiyosaki "Rich Dad Poor Dad"

“Without education, you will not achieve anything in life!” Is this saying familiar?
Long gone are the days when education was necessary to achieve wealth and goals. Robert Kiyosaki's book Rich Dad Poor Dad is about that. In this book, the author argues that schools and universities do not teach real life and do not show the way to achieve wealth. In the book, in a simple and accessible language, the author talks about the secrets of enrichment and financial literacy. .

5. Ayn Rand Atlas Shrugged

Ayn Rand's book can be safely classified as a "must read". For many entrepreneurs, this book is the Bible, the rationale for their mission and the right to pride; this book changes the worldview, forms a holistic vision of the world and provides answers to questions about the meaning human life and social value of entrepreneurship. This is a call to be bold, strong and persistent.

6. Richard Branson

Branson's book is a manifesto of life, action, risk. The credo of its author is to take everything from life. It means not being afraid to do what you want. It does not matter at all whether you have enough knowledge, experience or education. Life is too short to waste it on things that don't bring you pleasure. If you have a head on your shoulders and enough enthusiasm in your heart, any goal will be possible. If you like something, do it. If you don't like it, drop it without hesitation. The book carries a huge charge of optimism, wisdom and faith in the capabilities of each person.

7. Maxim Kotov “And botanists do business»

Maxim Kotov's book "And Botanists Do Business" opened up a new look at business and its foundations. Many, after reading this book, decided to open their own business. This is not just a guide to the concept of building a business. This is a book that turns the inner world.
Throughout the book, the reader empathizes with the main character and laughs with him. This is an amazing work that deserves attention.

8. Tony Shay Delivering Happiness. From zero to a billion»

This book contains several stories at once, one more incendiary than the other. Autobiography of one of the brightest young businessmen of recent times, who started his first business at the age of nine. The history of the development of his company Zappos, which accelerated from zero to a billion turnover in ten years. And most importantly - a story about how Tony and his associates managed to build a business that pleases with its existence not only the owners, but also everyone involved in the company - from employees and customers to suppliers and partners. About all plans and trials, mistakes and curiosities, principles and commandments of Zappos - first-hand and from the first person. The book will please everyone who is interested in success stories. modern companies and principles of building a strong business.

9. Igor Ashmanov “Life inside a bubble. How can a manager survive in an invested project »

The book tells about the work of the author in the company "Rambler" in the period from 1999 to 2001. An interesting period with stages of rapid growth and a sharp drop in interest in investment Internet projects. The author describes in detail, with humor, the situation in the company at that time.

10. Guy Kawasaki “Startup. 11 master classes from the ex-Apple evangelist and the most daring capitalist in Silicon Valley"

Guy Kawasaki is a legendary man. Largely due to his talent and professionalism, Macintosh today has a crowd of zealous followers, and Apple is perhaps the most recognizable brand.
"If your motto is: Enough talk - tell me what I need to do, then you've come to the right place." - so says Kawasaki himself about his book.

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