How to open your company. How to open a company. Types of construction firms

To assess the market, you must first determine the volume of planned investments and the niche that is most interesting to you.

It is highly desirable that this interest be supported by some theoretical, and even better, practical knowledge about the development process, available tools and methodologies. You can analyze the demand and the level of competition in the chosen niche based on the data provided by the rating agencies. In almost every segment, even such a highly specialized one as the development of online stores, there are fairly detailed ratings that compare flagship companies in terms of turnover, average bill, number of projects, and other parameters that give a fairly clear picture.

Competition

Our niche is highly competitive only at first glance. In fact, this is the same level of competition as between BMW and AvtoVAZ - segmentation is primarily determined by the price of services and the class of customers. It's no secret that the price range for the same site development can be from 5 thousand to 5 million rubles. It all depends on what needs to be done, what level of quality to ensure, what tools to use, how big a name the IT company has, how well-known clients are present in its portfolio.

As a result, if you work in the price range of 5-25 thousand rubles, companies with projects from 1 million rubles will obviously not be your competitors, and vice versa.

To get ahead of competitors, you must first determine in which price segment you will provide services. Then it is worth analyzing direct competitors from the same price segment that provide the same services: see what development tools they offer, what additional services they include in the development cost, what clients and projects they work with.

At the same time, it is quite important to objectively evaluate your own strengths - will you be able to ensure the quality is not worse? Can you offer similar services at the same price? Next, it's important to highlight your unique advantage over your competitors: how are you better? Why should clients work with you?

If you have formulated such an advantage on an intuitive level, without external confirmation, it is better to check it in advance: conduct a survey of friends, acquaintances, random interlocutors. Find out if they really care about this advantage, or if your hypothesis is untenable. The sample should be large enough to give the most accurate representation possible.

How to decide on a set of services that the company will provide?

It depends primarily on your level of knowledge about the field and technology, as well as on the level of initial investment. For example, average salary an experienced Symfony programmer - 80-100 thousand rubles, i.е. 3 months of his work will cost the company 240-300 thousand rubles. At the same time, projects of this level, as a rule, are complex, expensive and require not only a programmer, but a full-fledged team: a designer, tester, project manager, analyst, etc. It is highly desirable that at least one of core competencies the owner of the company had, otherwise it will be difficult to control the processes.

The most common situation on the market is when an experienced developer opens his own company, and rightly so. He already has an understanding of what pitfalls await him, what difficulties the company may face, how to properly build processes.

Important to remember: Additional services- this is good, but only when they do not divert most of the company's resources to themselves.

Sometimes occupying a narrow niche is more profitable than offering customers the widest possible range of services.

Who is the main target audience?

If we talk about the IT services market in general, then the target audience is almost any business, without restrictions. But to determine the target audience of your company, you need to create the most accurate portrait of the client:

  • how much money the client is willing to spend on your services;
  • what is the main service he needs;
  • what additional services he may need;
  • if you have a regional link, most companies from another region are most likely to be eliminated from the target audience;
  • in what area your client works (often clients choose a developer who has projects in the portfolio made for the same industry);
  • who makes the decision in the client company (if you work mainly with small businesses, these are usually the owners; if you work with enterprises, these are middle managers, and they have a completely different level of motivation to start development and finish the project quickly );
  • whether there are requirements for the tools used in the development (some clients indicate as the main requirement what the development should be done on, for example, which programming language should be used, which graphic editor, which CMS).

Beginners should remember that reaching large customers without prior preparation is a very difficult task. Our target audience immediately became medium business who needs some non-standard solution for process automation.

The key difference between companies operating in a higher price segment is that customers stay with them for a long time.

The thing is that products in this segment are complex, they require maintenance. Moreover, they rely on business processes, and this is a flexible thing, and over time it changes. Therefore, the product usually evolves with the company.

Investment size

To optimize the cost of an office, you can rent it in a place that is not very accessible, because. its location is not very important - customers rarely come themselves. Or you can act radically and abandon the office altogether, transferring employees to remote work.

But this option is not suitable for everyone. We decided to take this step only after we were 100% convinced that all our clients prefer meetings in their office or in a cafe, and also after realizing that all our employees have been working in the company’s staff for more than 2 years and are quite capable of doing their job responsibly without binding to the office chair.

Save on salaries if you want to provide high quality projects are not worth it. But it is possible to reduce costs if employees are involved in additional services on a project-by-project basis, paying them only for the work that was actually done, and to evaluate the work staff members use KPIs. All of our employees are somehow tied to the profits of the company.

The lack of an office and the use of part of the staff on a project-by-project basis allowed us to minimize equipment costs - most of the employees use their own computers, and we only bear the cost of their depreciation.

Step-by-step instruction

Having decided on a niche, having studied competitors, recruiting the first customers and renting a room, you can already proceed to the next stage of opening - the purchase of equipment. Mandatory equipment, without which we cannot imagine work:

  • The company's own server (including for demonstrating work to clients and the operation of the project management system);
  • Virtual PBX;
  • Laptops or desktop computers of employees with sufficient power for the type of work performed;
  • Office equipment.

It was quite easy to find suppliers, since many of them were eliminated at the stage of the first request - they did not answer for a long time, they issued an invoice for a long time, they could not competently answer our questions. As a result, those suppliers of equipment and services with whom we constantly work do not change for years.

For example, we maintain our own company server in the provider's data center, which has not been changed for 4 years. His prices are not the lowest, but the speed of response to our requests is no more than 10 minutes.

Thus, the main criteria for choosing suppliers for us are:

  • The speed of response to our request (especially if these are permanent services);
  • Equipment quality;
  • Cost of equipment.

Of course, no equipment will work without specialists. For an IT company, they are the foundation of success. The number of employees of the firm depends on what services are key and how many projects are being carried out simultaneously. For example, we are a technology company, and this means that programmers must have a high level of training, while there should be at least two of them on the staff, and preferably 3-4, in order to ensure interchangeability and speed of project implementation. But only one designer is enough.

On the this moment our staff consists of:

  • sales manager;
  • project manager;
  • technical writer;
  • Designer;
  • Three programmers;
  • tester;
  • Copywriter and content manager.

Depending on the direction of the projects, the ratio of designers and programmers in the company may change, and some employees may combine several positions.

Often there is a situation when the project manager also performs the functions of a technical writer and tester. And HTML-layout can be performed, depending on the company and its business processes, by a designer, a programmer or an individual employee.

There is a big problem with highly qualified employees in the labor market.

It is very difficult to find such employees “from the street”, and the process of infusing them into the team is quite painful. You should always keep in mind that regardless of the skill level of a newcomer, he will fully join the work process only 1-2 months after the start of work. When hiring such employees, they go through several stages of selection. At the beginning, we look at resumes and study portfolios, then we give a test task. According to the results of the test task, the applicant is interviewed by the lead programmer, and after it - an interview with the director.

The final hiring decision is based on the totality of the results of each of these steps, with the opinion of the lead developer taking precedence, since it is with him new employee will interact first.

Low-skilled employees are much easier to find. We usually work with them on one or two test projects and only after that we hire them. The selection process in this case is different from the first option. At the first stage, we also look at the resume and portfolio, if any, after that the project manager conducts an interview and decides on cooperation. If the cooperation was successful, the employee remains in the state or is entered into the database remote employees and involved in further projects as needed.

The working hours of an IT company are determined depending on the working hours of the main clients.

The bulk of our customers are located in Moscow, so our working day is from 10.00 to 19.00 Moscow time, regardless of where our employees are located. Some employees can vary their work schedule, observing the rule - at least 8 hours a day, and some employees are deprived of such a privilege. If clients work from 10 to 19, sales managers and project managers must be in touch at the same time.

The execution time for one order varies from several days to several months, depending on the complexity, urgency and scope of the task. At the same time, you need to understand that not a single person will be able to work 24 hours a day, no matter how much the director of the company or clients would like. In order to avoid missed deadlines, overlapping tasks and constantly switching employees from one task to another, we use a planning system. Thanks to this, each employee knows exactly what he will do tomorrow, has a fairly clear work plan for the next week and an approximate work plan for the month.

All tasks received from clients are formulated in the system, assigned to a specialist and scheduled by date and time. The only exceptions are very urgent tasks:

if a client has something broken in a running project, this is a very good reason to postpone all other tasks and throw resources into fixing the problem.

Our practice has shown that the location of the office does not matter for clients, it is much more convenient for them to meet on their territory. The presence of an office in the center can confirm the high status of the company, but it is definitely not worth incurring huge costs because of this. Therefore, when choosing an office, one can only take into account how convenient it will be for employees to get to it, and it is quite possible to place it on the outskirts, but within transport accessibility.

If employees work in an office, it is also advisable to consider how convenient it will be for them to go to lunch - are there canteens, cafes and restaurants nearby, or is it easier to arrange lunch delivery to the office. It is highly desirable to have a cooler, tea, coffee and sweets in the office. The presence of a microwave and a multicooker is also not a direct necessity, but adds convenience.

We have given up the office and our employees are happy because they do not need to spend time on the road, and they are free to choose a place to work. ​​​​​​​

There are no requirements for IT companies in terms of layout and ceiling height, but the room should be bright and spacious enough so that employees do not sit on each other's heads. It is advisable to plan the placement of specialists in such a way that they have a sense of isolation from each other.

The maximum area depends on the number of employees simultaneously in the office and common sense. The office should be spacious and comfortable enough for all employees to feel comfortable in it. At the same time, people working on the same project should be directly accessible to each other.

As for contracts and documents for the premises, as a rule, an IT company chooses an office in the office center, and there the owner of the premises or the management company deals with these issues. Therefore, an IT company only needs a lease agreement. However, this contract must be carefully considered at the conclusion to avoid the pitfalls of a sudden increase in rent or an unexpected request to urgently vacate the premises.

The documents

EmployeesIT companies produce an intellectual product, so it is necessary to resolve the issue of copyright for it.

When it comes to working with a customer, there are two options. In the first, we reserve copyright. And in the second, if an individual design or individual visualization elements is being developed, we transfer non-exclusive rights to them to the customer. That is, he can use them, but cannot resell them. In this case, the authorship remains with us. This is necessary so that we can add the work to our portfolio and put authorship on the client's website.

Opening checklist

Is it profitable to open

In order to determine the cost of fulfilling an order, you first need to understand exactly what the cost of an hour of a company's work is. It is made up of constant and variable costs divided by the average number of working hours per month.

Knowing the cost is important, first of all, because initial stage work, without a good portfolio, it will be very difficult to get expensive projects and you will have to be content with little, and sometimes even give additional discounts. Knowing the cost, it will be possible to rely on it, understanding exactly how much you can move in price, incurring allowable costs.

The order fulfillment price is determined based on the costs that the company will incur for its implementation, the risks involved and the desired profit. With a long-term existence of the company and work on standard orders, some types of work can later be included in the price list, as it will be known in advance average cost these works.

AT general view, the calculation is performed based on an estimate of the projected time for the project. For the most accurate estimate, it is important at the design stage to break the project into small tasks so that each of them takes no more than 8-12 hours. This will keep the chance of error to a minimum. ​​​​​​​

In general terms, our calculation looks something like this: the number of estimated hours * the cost of an hour of work of the company * 1.3 (corrective risk factor; may vary) * N, where N is the profit factor. Its owner of the company determines independently, guided by common sense and my own greed.

Highly important aspect the work of the company is the preparation terms of reference for projects. Determining the exact cost of a project without a detailed technical specification is the biggest mistake that company employees can make.

In our company, the work on the project is built as follows:

  • Getting a problem statement
  • Preparation of a proposal with a preliminary assessment
  • Conclusion of a contract for TK
  • Design, development of detailed TOR and project prototypes
  • Coordination of technical specifications and prototypes
  • Signing of closing documents for the development of technical specifications
  • Preparation of a detailed budget for the project
  • Signing a contract for the development of the project
  • Execution of project work
  • Signing the closing documents for the project.

Depending on the scope of the project, the work can be divided into additional stages performed under separate contracts.

When developing projects, we try to follow the rule: "A big elephant should be eaten in small pieces." The more pieces, the less chance of error.

If you do not attract any additional investments and reduce investments to a minimum, you can reach the “zero” point with the very first 1-2 contracts.

The main thing is not to work without prepayment, no matter how you are persuaded. ​​​​​​​

The absence of an advance payment automatically reduces the degree of responsibility of the customer for the project, and as a result, a situation may arise when you have done all the work, and the client has disappeared. We take an advance payment of 50%, and this amount includes most of the costs of the project.

It is very difficult to orientate by the number of orders and the average check, since projects can be of the most different levels. Theoretically, 3 projects with a check of 150 thousand rubles will be equivalent to 30 projects with a check of 15 thousand rubles. But in fact, 2 projects of 300 thousand rubles each can be in operation at the same time. with a scope of work for 2 months and an even distribution of project amounts for this period, 3 projects of 100 thousand and 5 projects of 25 thousand each. All of them can be at different stages, performed by different specialists and form receivables that accumulate over time.

The payback period depends on the costs at the initial stage, as well as on the amount of operating expenses of the company, including the level of salaries of specialists.

It is important to realistically assess opportunities in terms of the number and level of projects that can be contracted at an early stage.

If you hired an employee with a salary of 100 thousand rubles, and sign 2 contracts per month for 25 thousand rubles, you will definitely not last long.

Another important point: the more complex projects you want to receive, the higher the cost of attracting a client and the longer the period from the moment of the first contact to the conclusion of the contract.

In this case, with the same employee on a salary of 100 thousand rubles, the following situation may arise: you have a potential client with a project for 1 million rubles, you happily hire an employee, pay him a salary of 2-3 months while you are negotiating with a client, and only after that you receive the first tranche from the client. Well, if he covers the costs incurred, but what if the deal falls through? This probability also exists exactly until the money arrives in your current account.

Risks are reduced through more thorough preparatory work with the client before the conclusion of the contract. We do not set ourselves the task of concluding an agreement at any cost. Our main task is to build long-term relationships with each client, and this is possible only when he trusts us as professionals, and we trust him as a customer.

There are several risks, we faced all of them:

  • Insolvency of the client - the client starts a large-scale project, but in the middle of the project he runs out of funds, or the project becomes irrelevant. To minimize this risk, we break large projects into many stages with payment tied to them. This allows you to understand in time that funding is stopping, and to lose a minimum of time and money.
  • Lack of technical specifications - sometimes sales managers have a great temptation: "Guys, we have a client for 500 thousand, let's work as soon as possible, sign an agreement, to hell with it, with technical specifications." And then it turns out that the client has a million Wishlist, and he refuses to pay for them, arguing this as follows: “But your manager promised me that everything would be as I want.”
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    Creating any company from scratch requires knowledge of certain nuances. You need not only to choose the types of activities in which it will be engaged, but also to think over a number of points related to the legal, physical and economic security of the company.

    The main stages of creating a company

    In order to create your own company, you need to start with the following steps:

    – market research, analysis of supply and demand in the industry in which it will operate. This is necessary at least in order to understand how expedient it is to engage in this particular activity or, perhaps, it is worth choosing a direction with more profit or less competition;

    The next step should be to study legislative framework related to your chosen industry. This means familiarization with all the legal acts governing this type of commercial activities. The fact is that the law may establish certain restrictions in this area. For example, you may need to obtain a license or other permits;

    – after studying the legal aspects, you need to contact a qualified lawyer who can advise the most appropriate organizational and legal form for this industry (for example, a company with limited liability or closed joint-stock company etc.). After that, the specialist will prepare all the documents necessary for registering your company. In most cases, the most convenient form is a limited liability company, so in the future we will talk about it.

    So, the registration is over, the company is created and can start its activities. What will be the next step?

    Organizational structure of the company

    No matter how you feel about administrative work and bureaucracy, the next step is to determine organizational structure company, that is, identify its departments and form staffing, provide for all the necessary positions of specialists that are necessary for this type of activity. You must also clearly indicate functional responsibilities for each of these positions.

    Very often, such issues are not given enough attention, however, experts still recommend carefully considering the legal framework for implementation. labor activity by all employees of the company. If possible, you should turn to specialists, in extreme cases, you can do it yourself, but you need to develop job descriptions, as well as internal provisions and other regulations. So, if your company is planning a production department, accounting, sales department, etc., then it is necessary that an appropriate provision be created for each of them, which would describe not only the functions of employees, but also the procedure for their interaction with other departments, as well as the internal hierarchy and order of information exchange. Only after all these documents are developed, you can proceed to the next stages of creating a company.

    Company Security Issues

    Although your company is just beginning its journey, and it is still unknown to the general public, and therefore is of no interest to raiders or criminal groups involved in the redistribution of property, this does not mean that security should not be taken care of in advance. Otherwise, you risk being unprepared for such a situation in the future.

    When it comes to the security of a company, there are usually several aspects in mind, namely:

    - physical;

    - economic;

    - legal;

    - informational.

    The issue of physical security is the easiest to solve. This refers to the integrity of the objects (tangible assets) of your company. And for this there is a security service. Moreover, you can either use the services of a private security agency or create your own security service. Of course, each of these options has its pros and cons.

    For example, if your employees provide physical security, this means that you selected them yourself, which means that you can more or less trust them, since they meet the requirements that you set. In addition, you should remember that you can send the specialists of your company for internships, various trainings and seminars, thereby improving their qualifications. True, this is also a danger, since you will spend your own money on training, and after completing the training, the employee may either demand a promotion (which, however, will be fair), or decide to leave for another company for a higher salary.

    Another nuance associated with your own security service is that if you find that your property has been damaged, or you identify theft or damage to property, you can apply only those measures to your employees that are provided Labor Code, namely: reprimand, dismissal, damages (which is carried out in a limited amount). In addition, you can bring the perpetrator to criminal responsibility only if there is fully proven guilt.

    If you conclude an agreement with a security agency, then the main advantage here will be the fact that in the event of theft or actions that cause damage to your property, you can count on greater compensation. If this trouble occurred due to the negligent attitude of the agency employees to the performance of their duties, then you will be able to recover the full amount of damage from them. It is necessary, however, to stipulate all the nuances in advance: to reflect in detail in the contract both the objects of protection, and the duties of the guards, and the regime of protection. If this is not done in a timely manner, then later it will be difficult to prove the guilt of the agency employees. The contract must also specify the responsibilities of the parties. However, most likely, there will be no incidents, since the employees of security agencies are usually high-class professionals, well-trained and licensed.

    Speaking about the disadvantages of working with such a company, it should be noted that, as a rule, in such cases, the guards on duty at your facilities change quite often. And this means that you need to constantly bring new people up to date. Sometimes this is a simple procedure, but the more properties you have, the more difficult it will be to instruct. So it will be necessary to develop a certain standard procedure based on the terms of the contract in order to simplify the briefing.

    Whatever security system you choose, remember that it needs to be supplemented electronic system security or at least, for starters, a video surveillance system.

    How to ensure economic security? To do this, you need to invite experts to conduct an independent audit. In addition, do not forget about internal control, which will help to avoid at least methodological and arithmetic errors in the calculations. At the same time, of course, it is important that all the economic and financial technologies you use are in the legal field.

    Legal security of the company means minimization of economic and legal risks. This is very important because it automatically protects your firm from claims from tax and other regulatory authorities. That is why it is so important to find competent lawyers who will defend the interests of the company in court and in other instances. So you will be sure of the legitimacy of your positions when interacting with suppliers and buyers, as well as regulatory authorities. The lawyer must be involved in the development legal basis all documents of your company, including various contracts.

    As for information security, it is associated with the use of modern software. First of all, this, of course, concerns the protection of your data, all today Information Technology are at a high level of development, and often all calculations, delivery of tax and financial reporting, the conclusion of agreements - everything is carried out in in electronic format. On the other hand, Information Security includes the creation of an efficient internal computer network and the establishment of a communication system. To do this, you need a qualified specialist (or better, several) to do such work in your company.

    Information, economic and legal security are three components that are closely related and require attention no less than the physical protection of your property. And, therefore, these systems need constant improvement and development.

    Starting your business, you can organize your office or be a co-founder in it. So, I worked as a sales director of a branch network (a hired director).

    Choosing the second option, you can pull the whole company on yourself. But, while you are a hired director, without a documented option - a share in the business, at any time you can be denied access to CRM, change the locks and say: "boy, go rub."

    It worked for me as a replacement on a Mac, but you get the idea.

    Thinking about this possibility led me to register an organization ( entity) and for more than a year he formed (debugged) the processes for organizing the work of the company.

    My first year expenses were as follows:

    1. The state duty for registering an LLC is 4,000 rubles.

    2. Opening a company through an office - 11,000 rubles if a legal entity is registered. We opened through the office on Kurskaya, this is a good option. They can also propose a Charter, now the rules have changed in terms of LLC

    3. Provision legal address- 10,000 rubles.

    4. Office - room 2 by 2 meters. We have, for example, 6200 rubles a month.

    5. Mail - how is it for anyone. They bring it to us for free directly to the building - it's very convenient.

    6. Contribution to the charter - 10,000 rubles.

    Total: 41200 rubleson theopening.

    Currentexpenseson thecompany:

    1. You will need to hire an employee (aka CEO and he is an accountant. It will cost you 15,000 rubles a month.

    2. You pay for office rent. It costs us 6200 rubles a month.

    3. You will need an accountant who will work remotely. He will also solve personnel issues, deal with salaries, and advise on legal issues. It will cost 13,000 rubles per month. Our company uses the possibilities of remote accounting, cooperating with "Prime Audit"(Tver city), our Bitrix24 clients. We organized interaction with them by inviting their employee to our corporate portal how full-time employee. Cooperation is carried out according to the approved regulations for servicing a current account, bookkeeping for both companies, personnel management and reporting.

    4. You will have to open an account with Sberbank - 1250 rubles per month.

    Total: 35450 rubleson themonthlyexpenses.

    Thus, the cost of opening your company is 41,200 rubles. In addition, you will have to take into account the monthly costs of maintaining the company about 35,450 rubles.

    Everyone chooses his own way in business. But the costs, in my opinion, are nothing compared to such a risk of working in a large foreign company, as a risk to hear one day the following: "Boy, go to the ter".

    So the question is about opening your business is a safety issue. You plan profit, calculate risks, costs. The main thing is to make a decision about your status in business as early as possible, so as not to invest in a deliberately losing option. If you open a company without expecting a serious profit, at first you can make one or two transactions per month in order to earn 35,000 rubles for the maintenance of the company. This is already not bad: the company is working, and you are mastering the procedure for working with documents.

    prosdiscoveriesownbusiness:

    1. A person who has his own business can easily make himself any certificate for a trip abroad and draw any salary for himself. Passport is also, by the way, much easier to do.

    2. You can provide services for conducting and supporting transactions for other companies and individuals and take an average of 3% of the transaction for these services.

    3. Make yourself and your employees a corporate cellular communication. Transfer numbers from an individual to a legal entity. In our company, all numbers are translated to Personal Area legal entity Megafon. Payment is 3000 rubles for 5 rooms per month. In addition, the company pays for the calls of each employee (1000 rubles per month), so they all have unlimited opportunities to communicate with customers. Communication services include Internet packages. Of course, the entire range of communication services is bought by the company and charged to its costs.

    4. If you are planning to buy a car, then, having your own business with an annual turnover of 10 million rubles a year, you can easily lease a car in 3-4 years. That is how we took the car for trips to the suburbs and other needs. The payment for such a purchase is charged to the company's expenses. This, among other things, allows you to reduce the payment of VAT by the amount of VAT paid by the lessor. Maintenance of the machine is paid by bank transfer and is written off as an expense. In the same way, we write off the cost of buying gasoline. We buy gasoline by bank transfer through Magistral Avto.

    5. It is also convenient to make regular purchases in Komus through your personal account. It is clear that purchases from Komus are needed not only for the office (from paper to the microwave), but they will also come in handy at home (for my daughter to draw, for example). The main thing is that any purchases can be attributed to the company's costs to the maximum. Gradually you get used to this way of saving, and any work or home purchase is checked in terms of the criterion: is it possible to save by writing off costs.

    6. An example of such mini-openings in the field of shopping: we purchase water and a cooler / pump for each employee at home by bank transfer and write off all this as expenses.

    7. recent example from my experience - business trips: I bought tickets to St. Petersburg by bank transfer, visited the exhibition and wrote off the travel expenses as expenses.

    8. The moment arising from all of the above. Do you have an amount of expenses that you make like individual. A certain part of them can be safely presented as "costs" of a legal entity. For example, children's holiday can be " corporate event for staff".

    In this article, only a few points from the system of our work. My idea is that the path to freedom begins with simple and thoughtful decisions. I would appreciate feedback on the article.

    Opening your own company is the desire of many experienced lawyers. But they ask questions: “How to open a law firm from scratch?” or “How to attract customers?”. Despite the higher legal education and great zeal, for this you still need to have a certain knowledge of the fundamental rules, the observance of which will help you achieve your goal. How to establish your legal business from scratch?

    Opening own business in the legal field entails many pluses, but, as in any business, unfortunately, you cannot do without minuses.

    Having your own business has the following advantages:

      • The absence of a boss. You are the head of your own company, which means you are free to make your own decisions.
      • Profitability will depend on you - the entrepreneur, earnings can be impressive or quite low.
      • Flexible schedule. In the future, by hiring staff, you can not work at all, but only manage your employees.
      • As the founder of the company, you will receive the greatest profit, unlike an ordinary employee.

    Having your own business is prestigious.

    Minuses:

    • Risk. If you choose the wrong business strategy, then your business may fail, in which case financial problems cannot be avoided. Approach this issue with all seriousness.
    • At the initial stage, a lot of investment, effort and time will be required.
    • No matter how trite it may sound, but business is always stressful, be prepared for the fact that, most likely, not everything will work out easily for you.

    If the waste of energy and risk did not scare you, then you can move on to those aspects that will reveal in detail the topic of how to open a legal consultation.

    How to open a law firm from scratch - instructions

    Registration, permits, documents

    Let us examine in more detail the question of how to open a law firm from scratch. In order to open your own law firm, you do not need to receive the appropriate education, it can be opened by an individual or legal entity.

    However, you need to register with the proper state tax authority and choose the form of taxation in order to function legally.

    The company can be registered on individual entrepreneur or as an LLC for several individuals.

    It is better to arrange the taxation system according to the “subtract expenses from income” scheme. A convenient option - simplified tax system with a rate of 15% - is more profitable.

    How to open a law firm with the necessary permits? The answer is pretty simple. It turns out that, as the current legislation says, special permits and licenses are not required to open a private law firm.

    The following documents will be required:

    • Passport, its photocopies.
    • Confirmation of payment of state duty.
    • Application for registration of an individual entrepreneur or LLC.
    • Selection of the type of activity according to OKVED codes.

    Important! As soon as you receive a certificate of incorporation, immediately begin to develop a business strategy and promote your company.

    Choice of premises and equipment

    An important task when opening a law firm is the choice of premises. The best option for the location of your office would be the city center, because there is better infrastructure, it will be more convenient for the client to get to you and find you.

    Not bad if your office is located on the first floor and from the side of the street, for the same reason listed above.

    You also need to take care of the availability of the necessary equipment.

    The design of the premises is best done in the form of an office. To do this, you will need to purchase special furniture (armchairs, tables, comfortable lockers, etc.) and computer equipment(computer or laptop, printer, scanner, etc.), and you also need to take care of stationery (paper, pencils, pens, etc.).

    Prepare for the fact that several clients can come to you at once, arrange objects in the space for them as comfortably and conveniently as possible.

    Recruitment

    For the first time, the activities of a law firm, it is better to start with a partner and not hire employees.

    After time, when the business will rise and develop, you can think about hiring additional staff.

    It is necessary to hire: three qualified workers who will work with all kinds of services; courier. Financial issues can be resolved with the help of an incoming accountant.

    Attention! When recruiting your own professional staff, you must use labor exchanges, place ads in newspapers, and relevant Internet resources.

    There will be many candidates, they can be both yesterday's students and experienced professionals, of course, it would be preferable to use the services of the latter, but it's up to you.

    As your business expands, you may need staff.

    Approximate composition law firm middle management:

    1. highly qualified lawyer;
    2. legal consultant;
    3. lawyer for working with individuals;
    4. lawyer for work with legal entities;
    5. legal assistant;
    6. secretary referent;
    7. accountant.

    Business process organization

    How to promote a law firm? First of all, you need to decide on the specialization of the law firm, as well as take care of the quality of the services provided.

    To do this, you need to create your own corporate identity, an appropriate image, maintain good reputation. All this will determine the success of your business in the future.

    You need to start with a few legal services, and as your business expands, increase the range of services provided.

    After all, it will be very difficult both to open a law firm from scratch and to control it.

    It is also necessary to identify the main audience of the clientele, and based on this, organize the workflow.

    For example, if you are going to provide services in solving business problems, then the best option would be to organize work activities from 8:00 to 19:00, so that it would not be difficult for the client to establish contact with you during his working day.

    A good option would be if one employee from your staff begins to work on duty on weekends at least until noon.

    Business strategy

    Organizing a business plan for a law firm, just like starting a law firm from scratch, is not an easy task.

    Research the market in this area in detail, approach your competitors with attention, identify their advantages and disadvantages. This will help to make fewer mistakes in the organization of the business plan.

    Develop an acceptable pricing policy, this is especially important at the initial stage.

    Promising directions at the moment:

    • Legal support in the field of real estate and construction.
    • Support for migrants. For example, assistance in getting a job, obtaining citizenship, etc.
    • Control of financial and economic activities of companies.
    • Protests related to illegal law enforcement activities.

    Finding Clients

    Aspects in the search for clients:

    1. Use the internet. First of all, take care of creating a company website, it is advisable to hire a specialist, since there are enough of them on the Internet, so there should be no problems with this.
      Advertising can be placed on various websites, in mobile applications.
    2. Traditional methods of information dissemination. These are: leaflets, word of mouth, organization of exhibitions, seminars and conferences.
      It would be useful to place an ad in the newspaper, where you can briefly tell about the services you provide, the location of the company, and prices.
      It will also be effective to place signs on the streets, you can fork out for advertising on television.

    Attention! For the best result in finding clients, you need to use the services of a qualified specialist - a PR manager.

    How to get guaranteed clients for a lawyer?

    The most difficult stage for all organizations is start-up and law firm not an exception. Not always the money invested in advertising and marketing can return as ready-made customers. Thus, money can be wasted. And when there are already so few of them, then this creates additional problems and increases expenditure part companies.

    However, there is one solution that will ensure that the money invested will generate ready-made customers. Currently, due to the globalization of the Internet, clients are looking for lawyers there. But how can you get customers without spending extra money? Very simple - for this there are special intermediary firms that can provide you with customers.

    Attention! If you only want to pay for clients and don't want to waste money, then you can start partnering with lead generation firms. This is by no means the main source of customers, but it is a constant one. Especially useful at the initial stage. Click on the banner above and read the terms and conditions.

    Costs and profits

    Approximate start-up costs:

    Expenses When to pay Amount, thousand rubles
    Registration and acquisition of a legal address At the initial stage 30,0
    Furniture and equipment At the initial stage 50-60
    Communication and software costs Monthly 40,0
    Office rental, renovation (10-15 sq. m.) Monthly 130,0
    Salary per person Monthly 30-40
    Transport Monthly 10,0
    office At the initial stage 5,0

    The profit will depend primarily on the number of customers and the quality of the services you provide.

    The average cost of providing legal services in Moscow is:

    • oral consultation - 1000-2000 thousand rubles per hour;
    • one-time written consultation legal matters- 3000 rubles;
    • registration of a person as an individual entrepreneur not including the state. duties - 4500 rubles;
    • registration of an LLC without state duty - 1100 rubles;
    • writing a statement with a claim - 9000 rubles;
    • liquidation of a legal entity - 60,000 rubles;
    • representation of interests in court - 40,000 rubles.

    Let's say that in 30 days four of your employees served 20 clients, the approximate price of the service is 10 thousand rubles, if everything is organized correctly, then with the range of services assigned earlier, we get the following numbers:

    4*20*10000=800000 rubles

    The tax amount is 20%, which means:

    800000*0.2=116000 rubles

    By simple calculations, we find out the net profit:

    800000.0 - 119000.0 - 315000.0 = 369000.0 rubles.

    At the first stage, getting a large number of customers is a rare occurrence, but with the right approach after a few months it becomes quite achievable.

    As a result, with a successful scenario, payback is achieved in 1-3 months.

    Opening your own law office is a rather risky business that requires a lot of effort, but with a skillful approach, it can bring significant profit.

    Today we will talk about how to start your own Building bussiness and what are the pitfalls in this area. The advantage of this service sector is the constantly growing demand. Just imagine every day potential clients they are looking for their contractor to carry out repairs, they are eager to build their own cozy house or put up a fence near an already finished house. Some representatives of the stronger sex take on this work, but not every man is able to install a double-glazed window, replace a pipe, or even drive a shelf into the wall. And when a person understands his helplessness in the field of construction, our task will be to provide the client with all the services that he only wishes. You can’t refuse a person who brings money into your hands, but you shouldn’t think that opening a construction company is an easy task and there will already be huge incomes in a couple of days. Any business is hard work and now I will explain why.

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    The first stage of opening a construction company is registration

    First of all, we need to open a company and for this we choose the type of registration. The easiest way is to register a company as a legal entity, that is, a limited liability company. To do this, you need to come up with a name for the company, choose its location, create an authorized capital and founders of the company. Let's analyze these points in a little more detail. The name of the company should be unique and easily recognizable - if you slightly alter the name of a competitor, you get an ugly situation and customers are likely to refuse your services. The location of the company means the city in which your company will operate. The authorized capital is the money that the founders invested in the company, that is, the start-up capital that the company needs for initial functioning.
    Let's summarize the package of documents required for registering a company: copies of the passports of the founders of the company, information about the location of the company and the main type of activity, as well as information about the authorized capital and the method of its formation. You can go through the registration yourself, or you can pay a special office and she will do everything herself. The issue price is 3000 rubles.

    Scope of activity and permissions

    You should not think that if you open a construction company, then you can build and repair everything at once. Construction is divided into three types - industrial, civil and road, and for each of these types you need to obtain a separate permit, have special equipment and specialists. You should not immediately rush into a huge piece of work, you still won’t pull it, it’s better to choose the simplest and most permanent way of repair work - civil engineering. This branch of work includes the repair of residential buildings, the construction of houses, garages, saunas. It is worth noting that the number of small firms that do not live up to a year of their work increases every year in the civil construction market. We won't be like that, right?
    You can’t just come to a person and start building a house for him, for any type of construction work you need to have a permit. At the beginning of our work, we need to obtain a building permit and a license to design structures. This package of documents does not incur large costs. Also, many are sure that in order to open a company, you need to have the status of an SRO ( Self-regulatory organization), but if we are not going to build private houses (cottages no more than 3 floors), the area of ​​\u200b\u200bwhich will not exceed 1500 sq.m, then we do not need this status.

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    Equipment and machinery

    I would like to say right away that not a single small construction company can provide itself with all the equipment for repair or construction. The main problem is the high price of specialized equipment, without which the work cannot be done. average price all machinery and equipment for a construction company - 20 thousand dollars and this is the minimum number of all units for the work of one team of workers. If the budget has already been spent, and the company still needs a concrete mixer or other equipment, then you can use the services of leasing companies. Leasing is, in fact, renting something. Sometimes it will be cheaper to rent an excavator than to buy one for a one-time use. Let's add 20 thousand dollars to the list of expenses - for the purchase of a car for a team of workers and all equipment.

    Personnel is an important component of a construction company

    Our company is small, so it is not necessary to open a large office and spend a lot of money on rent. Everything that a start-up construction company needs can fit in two rooms. One room will be used as a warehouse for equipment, in the second you need to put a table, a computer, a phone and a girl with a sweet voice. It is she who will answer calls, record data and create a customer base.
    It is worth starting with one working team of five people. In the brigade, four workers are equal in terms of obligations and rights, they carry out repair work. The average price of a builder is 40 thousand rubles a month, and this amount should be calculated. The fifth person in the team will be the foreman, who is responsible for the quality of the work performed and the preparation of estimates. The salary is 60 thousand rubles. In the future, when the company grows, you need to hire a professional estimator.
    As a result, in terms of personnel, the following picture is obtained: 20 thousand rubles for the salary of a secretary, 4 builders for 40 thousand each and a foreman. The total salary per month is 240 thousand rubles.

    Finding Clients

    Despite the economic crisis, approximately 20% of the total population of the country annually spends money on repairs or construction works, so it will not be difficult to create a customer base. First of all, you should use word of mouth - tell your friends and acquaintances about the opening of a construction company. You will be able to get a couple of orders, because any person at home has something nailed wrong or the door needs to be repaired. This way we will ensure an influx of small orders, but we need to grow to great heights. Advertise your company at points of sale building materials- a person comes for a new washbasin and notices an advertisement that the washbasin can be delivered very well and of high quality for a small fee.

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    Summing up

    Any business is a series of problems and failures that you need to go through in order to carve out a place for yourself in the sun. At first it will be difficult to find a normal place for a warehouse, professional workers and foreman, there will be difficulties with the supply of materials and orders. Try to do everything right and do not be ashamed of small orders, because this, although small, is money for the company. It will not be easy to recoup the initial paperwork, purchase of equipment, rent and salary. The equipment will cost 680 thousand rubles, the registration of the company another ten thousand. The functioning of the company will take 240 thousand for salaries and 8 for renting premises, the same amount for gasoline for a working car. Don't forget about ads. In the presence of start-up capital at 940 thousand rubles, you can safely open a construction company, but only on condition that you recoup the salary of workers in the first month.