Business Card Printing: A Profitable Service Business. Making money making business cards Making business cards at home as a business

Law governing production and installation advertising structures - « the federal law on advertising” article 19.

Purpose - subject of production

  • Signboards, lightboxes
  • Volumetric illuminated and non-illuminated letters. Used to indicate the location of businesses different types activities - shops, offices, institutions, as well as attracting attention potential clients.
  • Tablets, information stands, corners of the buyer / consumer. Used to place mandatory and useful information indoors commercial enterprises, state and municipal institutions.
  • Stationary street shields- "", "steles", "pylons", non-standard light structures. Advertising structures to attract the attention of a potential audience. The manufacture of structures such as "" requires a special license, therefore, they are not considered in this type of production.
  • Mobile street stands (pillars). Used to get attention potential buyers to the point of sale.
  • interior advertising with and without illumination. in shopping centers, commercial premises in the corporate style of the company.
  • Banners and brandmauers on building facades. Used for image advertising company, have a high advertising effect and high costs.
  • Banners over the road (trolls). Advertising structures to attract the attention of a potential audience. Used to draw attention to the point of sale, and placed in close proximity to the advertised point of sale.

Raw material

  • Illuminated signs, volumetric letters. Various plastics (acrylic, polycarbonate) or light-scattering banner fabric are used for front panels. Images are applied by solvent printing on a film or cut out by a plotter trimming from self-adhesive films. Side and rear walls - composite material, galvanized metal or plastic. Backlight - LEDs, or fluorescent lamps. Neon lighting can be used, but this requires the use of additional equipment (neon plant).
  • Information stands, signs. Basis - the made foam plastics (PVC), the image - plotter trimming of a film, or the full-color press on films. Transparent thin plastics are used for the manufacture of stand pockets.
  • Stationary and mobile street structures. Base - metal frame (raw material - pipe 20/20 mm or other similar materials). Front panels of light structures - light-scattering acrylic, polycarbonate. For vandal-resistant non-illuminated structures, the front panels are made of composite panels. Image - self-adhesive film with full-color solvent printing.
  • Banner extensions. The base is a vinyl banner sheet, stretched onto a metal frame or fixed along the perimeter directly to the facade.

Features: when choosing equipment and premises, it is necessary to take into account the parameters of the main raw materials:

  • milky and transparent acrylic 2050*3050 mm;
  • composite panels 1250*5600 mm;
  • polycarbonate - 2100*6000 mm;
  • PVC - 2050*3050 mm.

Required Equipment

  1. Large format solvent printer or .
  2. Cutting plotter (cutter).
  3. Milling cutter.
  4. Power tools for material processing, assembly and installation of structures: a drill driver, a welding machine, an industrial hair dryer, a machine for installing eyelets.

Large format solvent or UV printer

The equipment is used for applying images to various types of materials - self-adhesive film, banner fabric, textiles, thin rolled or sheet plastics. A solvent printer is much cheaper than a UV printer, but UV printing is much better in terms of color reproduction and ink fixing.

This material discusses. Solvent printers of different brands differ in the width of the printed material (from 1000 to 5000 mm), the quality of the print resolution (from 320 to 1440 DPI), the application material, and the printing speed.

You can familiarize yourself with business ideas based on the use of UV printing.

  • When choosing the type of printer, it is necessary to take into account the following main characteristics of the equipment: print width, productivity, maximum print resolution, ease of use, software (RIP) in the kit. You do not need to choose the maximum indicators, as this immediately entails an increase in the price. If you plan to produce small signs, citylights, stands, then a solvent printer with a print width of up to 1500 mm, with a resolution quality of up to 1200 DPI will be enough.
  • It should also be taken into account that performance and print speed are not the same thing. The performance of such printers is made up of file processing, warming up the equipment before printing, and the speed of image reproduction in print quality mode.
  • The same file will print differently on different materials. For example, on a banner and on paper, the files will look different.
  • Pay attention to the compatibility of the wide format printer with Microsoft service packs, to ensure system reliability, virus protection, software compatibility with regular updates.
  • It is desirable to be able to automatically calibrate (adjust) the print heads.
  • The printer must be able to adapt and upgrade (check with the supplier for such parameters).
  • Mandatory is the availability of after-sales services, and the possibility of uninterrupted supply of consumables.

In table. 1. brought comparative analysis cost and performance of various brands of equipment

Tab. 1. Analysis of large format solvent printers.

Option 1Option 2Option 3

Name

Performance

17.3 sq.m./hour

16.7 sq.m./hour

40 sq.m./hour

Cost, in rubles

Note

printing width - 600 mm

printing width - up to 1360 mm, can also print on textiles

printing width - up to 3250 mm, high speed print and print resolution

Conclusion: The price of solvent wide-format printers starts from 391,388 rubles, and is suitable for small industries with low productivity (from 100 sq.m. per 8-hour shift). On such equipment, it is possible to print blanks for signs and stands up to 660 mm wide. The machine combines the functions of printing and cutting curly images along the contours.

Machine for plotter trimming (cutter)

Performance

Cost, in rubles

Note

Cutting width - 740 mm, broaching material feed

Cutting width - 1250 mm, broaching material feed

Cutting width - 1800 mm, flatbed material feed (for more precise cutting), cutting of multilayer and thick materials

Conclusion: The minimum price of the cutter is 77,856 rubles, but such a plotter can cut material up to 740 mm wide (productivity per 8-hour shift is 50-70 sq.m.). For the production of small signs, this equipment will be enough, for the possibility of manufacturing a larger range of products, it is recommended to choose a plotter with the ability to cut material up to 1250 mm wide.

Machine for milling cutting of metal and plastic

It is used for material cutting, milling and engraving of plastics and metals. With the help of such equipment, it is possible to mill composite panels (for the manufacture of light boxes and facades), cut materials (plastic, thin metal), engrave plastics, metal and wood.

Such machines can be used to produce magnesium clichés for printing or personalizing souvenirs. The material that the machine can process: polystyrene, foamed PVC, plexiglass, brass, aluminum, composite.

Types of milling machines:

  • horizontal milling console milling machines, in which the spindle and console are located horizontally;
  • vertical milling console machines (having a vertical spindle and providing the processing of parts only in certain direction);
  • universal(on such machines it is possible to process horizontal, vertical and inclined surfaces, as well as corners and grooves);
  • by type of control - manual or with numerical program management(CNC).
  • When choosing a machine, it is better to give preference to CNC equipment, rather than manual, for maximum cutting accuracy. In production outdoor advertising and ventilated facades, expensive composite aluminum panels and plastics are used, so their processing requires high-precision equipment.
  • brand and type milling machine you need to choose based on the following parameters: the dimensions of the blanks with which you will work; type of cutting and processing material; the main necessary operations; performance; compatibility with other production equipment.
  • The portal of the router should be made of thick steel, not aluminum, for the necessary rigidity and vibration resistance.
  • The electrospindle is one of the most important and expensive parts of the machine, so carefully study the characteristics of this component (the power must correspond to the loads on the machine, with a margin).
  • The choice of motor (between stepper and servo motor) is best done in the direction of the servo motor - it provides faster and more accurate operation of the machine.
  • When working on the machine, it is necessary to provide a device for blowing with compressed air (to clean the table from chips).
  • The milling machine is optimally suited for processing and cutting foamed plastics (PVC), which are widely used in the production of outdoor advertising. It is impossible to process PVC with a laser, because. it starts to melt (wood has the same features).
  • Cutting of cellular polycarbonates with the observance of the accuracy of obtaining blanks without melting the edges is possible only on milling cutters.
  • When engraving acrylic, it is better to use cast plastic, as extruded plastic can crack.

In table. 3. A comparative analysis of the cost and performance of various brands of equipment is given.

Tab. 3. Analysis of milling machines for the production of outdoor advertising.

Conclusion: The choice of equipment depends on the type of work performed, the required power and productivity of the machine, the type of processing materials. The MultiCut 3000 1520 3.7 is equipped with two spindles and a more rigid bed. MultiCut 500-1224-1.5 is more economical, but its portal is made of profiled aluminum, which does not give the machine the necessary rigidity.

power tool

Drill driver

Drills-screwdrivers are tools that are used for tightening / unscrewing screws, self-tapping screws, screws, and for drilling holes in plastic, metal, wood. Such tools are networked and rechargeable, used for the assembly and installation of advertising structures.

  • When choosing a tool, it is necessary to take into account the types of work performed, productivity, maximum drilling diameter (it is better to take it with a margin).
  • The torque indicator shows what complexity of work can be performed using this tool. Professional screwdrivers should have an indicator up to 130 Nm.
  • Having multiple speeds on the tool allows you to choose the right speed for different types of work to save battery life.

In table. 4. A comparative analysis of the cost and performance of various brands of tools is given.

Tab. 4. Drill analysis.

Option 1Option 2Option 3

Name

Bosch PSR 14.4 LI-2

Makita DF330DWLE

DeWALT DCD 710 SV

Performance

1300 rpm

1300 rpm

1500 rpm

Cost, in rubles

Note

shockless, 2 speeds

hammer drilling capability

shockless, 2 speeds

Conclusion: It is better to take a drill driver for the production of outdoor advertising with a hammer drilling function, for better installation work.

Industrial dryer

A technical (industrial, building) hair dryer is a tool for supplying a stream of air with a certain temperature and strength. It is used in industry, construction, for repair work. Models of hair dryers differ in a different number of operating modes, power, a set of nozzles. In the production of outdoor advertising, it is used for high-quality pressing of a self-adhesive film, or for its removal.

  • When choosing an industrial hair dryer, it is necessary to pay attention to such parameters: air flow power, temperature ranges, and the ability to adjust.
  • For production purposes in the production of outdoor advertising, a set of nozzles is required to be able to work in various hard-to-reach places.
  • It is better to choose a compact and lightweight tool, for the possibility of working at height.
  • It is desirable to have a smooth temperature adjustment for different types of work.
  • Thermal protection is required to prevent burns.

In table. 5. A comparative analysis of the cost and performance of various brands of tools is given.

Tab. 5. Analysis of industrial hair dryers

Option 1Option 2Option 3

Conclusion: The cost of technical hair dryers starts from 953 rubles and above. The choice of tool depends on the type of planned work. For the production of outdoor advertising, in which a hair dryer is used to press / remove the film, it will be enough to purchase an industrial hair dryer of the Hurricane or Zubr type.

Welding machine

Welding machines are used in the manufacture of metal structures of various types and complexity. Welding inverters are compact, lightweight, and operate on direct current. Welding rectifiers such as VDM, VD, VDU are used for welding critical structures. The device-transformer operates on alternating currents, so that you can adjust the current strength.

  • When choosing a welding machine, the following parameters must be taken into account: the material to be processed, types of operations, productivity, continuous operation time, etc.
  • The diameter of the electrodes is selected based on the planned thicknesses of the metals to be welded. When welding metals up to 5 mm thick, you can choose a device with an output current within 160 A, electrodes up to 4 mm.
  • Transformer devices with alternating current and consumable metal electrodes are used for welding or cutting ferrous metals.

In table. 6. a comparative analysis of the cost and performance of various brands of equipment is given

Tab. 6. Analysis of welding machines.

Conclusion: If you plan to produce small advertising structures (such as citylight, small signs), then a manual welding machine with a welding current range of up to 160A will be quite enough. In the production of heavy critical metal structures (for example, frames for large banners and signs), it is better to use industrial welders semi-automatic type.

Eyelet installation machine

Performance

150 luv./hour

100 luv./hour

1500 luv./hour

Cost, in rubles

Note

can work with material density - 500 g/m2, eyelet diameter - up to 12 mm

material thickness - up to 3 mm, eyelet diameter - up to 10 mm

eyelet diameter -13 mm

Conclusion: Machines for installing eyelets should be selected based on the planned performance. For small industries enough to use manual machine.

Technological cycle

Figures 1-2 show the design of the citylight and the technological process of its manufacture and installation.

Fig 1. Citylight

Rice. 2 Technological process

room

  • Pressroom.
  • Workshop for metal processing (cutting, cutting, bending, welding of metal structures).
  • Assembly (model) shop.

The microclimate indicators in rooms of this type must comply with the indicators in accordance with GOST 12.1.005-88 (welding, assembly and welding shops where medium and heavy work categories are carried out).

Table 8. shows the main indicators industrial premises.

Table 8. Main indicators of industrial premises

Name of indicatorIndex

Minimum area

from 80 sq.m.

Ceiling height

Temperature requirement

Lighting, combined

Relative Humidity

Characteristics of electrical indicators
(in accordance with the Rules for Electrical Installations)

Total power consumption - from 30 kW
Voltage (for equipment) - 380V
Voltage (for lighting) - 220V
Frequency - 50Hz

Water supply

Sewerage

The presence of a ventilation system

Mandatory availability of supply and exhaust ventilation systems

Floor Requirements

No dust, slip

Conclusion: A prerequisite organizing the production of outdoor advertising is the division of the common premises into workshops by type of work. The print shop must be equipped with forced-air and exhaust ventilation, since solvent ink has a persistent odor and, if accumulated heavily, can have a harmful effect on the human body. The workshop for assembling finished structures must take into account the dimensions of the blanks of the main materials and the manufactured structures. The floors in the printing and gluing shops must be covered with a non-slip and anti-dust coating. Electric power is calculated based on the number of pieces of equipment and the size of the workshop. The temperature in the room during the cold season should not be lower than 16°С, during the warm season - not higher than 25°С. The placement of pieces of equipment must be carried out taking into account the mandatory presence of free space around (especially important for a milling machine).

For the storage of materials and semi-finished products, it is desirable to organize a separate warehouse, with an area of ​​40-50 sq.m., dry and heated.

It is also obligatory to install a large table in the assembly shop (2 * 3-4 m) for rolling images onto plastic, installing eyelets on banners, and assembling finished structures.

Completion of the workshop for the production of outdoor advertising

With the help of equipment installed in the workshop for the production of advertising structures, it is possible to produce the following number of products (for a work shift of 8 hours):

  • Large format printing - up to 100 sq.m. (banner, film, paper).
  • Plotter cutting (film, thin foil) - up to 70 sq.m.
  • Cutting and cutting of material - up to 300 sq.m. Engraving - up to 20 sq.m (depending on the complexity of the drawing).

In table. 9 shows an example of a complete set of a site for the production of outdoor advertising

Tab. 9 Completion of the workshop for the production of advertising structures

Large format solvent printers

Cutting plotters

This is an equipment for curly cutting images. Processing material - self-adhesive films, paper, cardboard, foil.

Width roll materials that can be cut on a plotter - 740-1800 mm. With the help of such equipment, letters and curly images are cut out for sticking them on the front panels of signboards. Cutters can also be used for cutting emblems, labels, various printing and souvenir products.

Milling and engraving machines

Eyelet installation machines

Nowadays business card has become almost an integral part of human life. How to leave a reminder of yourself? With a business card, of course. After all, this small triangle will fit all the necessary contact information. So deciding to do own business, you can open a small firm, which will specialize in the production of business cards.

How to choose equipment for printing business cards?

When choosing equipment for printing any business cards, you should choose well-known manufacturers. The equipment must meet the required specifications so that there are no problems during the production process.

You will need to purchase the following equipment:

  • a computer;
  • a color printer that can print not only on thick paper, but also on transparent sheet plastic;
  • cutter.

If you plan to offer exclusive design of business cards, then you need to buy additional equipment - an embossing press. Also, instead of a conventional printer, you can purchase a professional digital printing machine, which will diversify the range of products offered. The equipment that you plan to purchase should be consistent with your future plans.

business card technology

A computer program is necessary for printing any business cards, in particular on plastic. It will suit you too. After all, paying for the services of a professional designer who will develop business card layouts is quite expensive. Therefore, the program will be most welcome.

Such a program will give you the opportunity to design any type of business cards. With her participation, you can easily design a business card of any complexity, and then print it. The program will help you make business cards of various standards: from classic business cards to stylish corporate badges and business cards on plastic.

The program also solves the problems of printing the developed layouts, including on plastic. A business card can be printed on plain paper. In this case, the client will be able to evaluate it and make the necessary adjustments.

What is the best raw material? Types of paper for printing business cards

What kind of paper is used to print classic business cards? It's time to talk about that too. The choice depends on how the future business card will turn out beautiful.

  1. Coated paper. The simplest type of material, but also the most in demand. Business cards printed on thick paper are perfect for executives modern companies. The business card can be made in black and white or bright colors, there are many variations. Coated paper is a versatile option that will look great on any drawing or text. In turn, it is divided into matte and glossy. It is the glossy coated material that is most popular.
  2. Textured paper. This is another variant of the material used in the manufacture of business cards. The surface of such paper is very pleasant to the touch, it is pleasant to touch it. The texture can visually resemble canvas, leather, micro-velveteen or a fabric pattern. When developing a business card layout using a textured material, you should abandon dense filler dies, as they, filling the roughness unevenly, will give the effect of "dips" in the area of ​​​​the picture or text.
  3. Pearlescent paper. Such paper, in addition to having a rather interesting texture, also has an exquisite mother-of-pearl sheen. Perfect for printing business cards designed for stylish and fashionable business women or bright male businessmen. This type of material appeared relatively recently, but is already popular. A business card printed on mother-of-pearl looks like a classic one, but with a little zest. But this material has one drawback: microscopic cracks may appear on the surface of the business card. This is an unpleasant companion of any mother-of-pearl paper.

The only thing to remember is that paper for a business card is selected based on the profession of the customer. If this is a business card, then give preference to the classic coated one. Sophistication is needed - opt for a textured version or original mother-of-pearl. A personal business card gives free rein to your imagination, you can use any material here.

Business cards (click to enlarge)

The business card has firmly entered the daily life of a business person. It has become a means of gaining new acquaintances and expanding the circle of potential customers. Printing services for such products are provided by many printing houses with professional equipment. However, there are situations when it becomes necessary to print business cards at home.

In order to print business card at home, you will need some equipment and consumable. In the article we will consider in detail how and on what paper modern business cards are printed.

Design

The first thing people notice is the design of the card. To create a unique and presentable business card, you need a good program.

The layout can be created in CorelDraw, Illustrator, or Photoshop. You should know that for printing on digital machines CMYK color model should be used. The rest of the printers will transmit without distortion all the shades of the RGB model. The process of creating a layout must take place with the obligatory consideration of the size of all fields.

Another popular program is Business Card Master. It contains many templates, thanks to which you can create original business cards in a few minutes. Simplicity, functionality of the program makes it indispensable for both professionals and beginners.

Here are some more programs: Business Card Office, Visit v1.08, Business Card Printery. You can also use the Microsoft Office function.

With the assistant program, you can design any type of business cards, which will save a lot of money on designer services and help you show your creativity. It will also solve the problems of printing the finished layout.

The only disadvantage of licensed programs is their high cost. But besides them, there are enough free utilities that can be found on the Internet.

How to create a business card layout, you can see in the video below.

Paper

In addition to a wide range of densities, business card paper varies in texture. On which of them it will be better to lay the paint and which one to choose, we will consider below.

Epson Stylus Photo P50 is perfect. Not only business cards will be printed, but also photographs with documents.

If the budget allows, then you can take the Epson Stylus Photo R2000. This monster supports paper weights up to 850gsm and prints up to A3. It is better to immediately take all printers with to reduce the cost of a print.

Cutter

For cutting business cards at home, a reciprocating cutter will do. His advantage is that he calmly takes up to 2-3 A4 at once. It is not difficult to master the cutting technique - just follow the instructions. At first, you can cut yourself.
On YouTube you can see how printing is done at home.

Print business cards at home with pleasure.

Business card - affordable and efficient view advertising. It is difficult to meet a business person who would not have this small and beautiful card. Since the production of such printing products does not require much investment and time, the business of making and printing business cards looks tempting. Especially during an economic downturn, when any quick payback ideas are worth their weight in gold. But no matter how simple it is to run this type of business, before opening own production, you need to familiarize yourself with some of the nuances. They will be covered in this article.

Benefits of a business card business

Well-established production of business cards can become successful business in terms of popularity among customers and profitability. And this is not surprising, if we take into account the advantages of this type of activity.

  1. Simplicity technological process. Indeed, you do not need to have any specific professional knowledge to start. After spending a couple of hours studying production techniques, you can open your own company without involving professionals.
  2. Business card printing equipment is cheap. In addition, it is easy to choose the right technique, because it is offered in a wide range.
  3. The cost of making business cards is much less than their final price. Sometimes the margin can be 200% or even more.
  4. Small equipment dimensions and low maintenance requirements commercial activities allow you to start the process at home without the need for a specialized production facility.

Consider good example how a simple idea can turn into highly profitable business in just a few weeks.

Stages of opening the production of business cards

Finding and renting office space

As already noted, this item is optional, especially at the initial stage of work. But if you are thinking about expanding your business and attracting solid clients, it makes sense to open an office. The room can be of any type - from a small office in the business center to a small "corner" in the entrance mall. Size does not matter, the main thing is the good location of the object so that it is in full view of many of your potential customers every day. Such a room is also suitable for the service "urgent production of business cards."

Formation of the assortment

To get things going from the first days of work, you need to provide your customers with as many services as possible. Potential customers can be offered all kinds of business cards. They include corporate cards (containing data on the service and the company), business cards (with information emphasizing the business benefits of cooperation), personal, family. Regardless of the type of business cards ordered by the client, different approaches must be taken. special attention The materials used to make the cards also deserve it. The most common are cardboard and paper. Plastic business cards are more expensive to make, so you should prepare for the fact that a smaller percentage of people will order them.

The key point and important competitive advantage your company may be offered to create an original design. After all, every entrepreneur wants to stand out from his competitors, and a business card made with a unique approach will allow him to realize the idea in the best possible way. But such production is costly: you will either have to understand the design yourself, or use the services of a professional in this field. It is important to decide on the type of printing business cards. After all, there are several of them, and each has its own positive and negative sides.

  1. Offset printing business cards. This is a special technology, within the framework of which it is supposed to carry out the transfer of ink from the form to the material by means of a special offset cylinder. The first machines of this form appeared in 1905. Obvious advantages are excellent quality, the ability to use any paper, the manufacture of large print runs and low cost. However, the process requires pre-press processing and serious preparation.
  2. Digital printing of business cards. This is a type of printing that is used with special digital equipment that prints from an electronic file. The method involves direct application of paints. The advantages include small resources and high printing speed. The downside is the high cost of printing and lower quality compared to offset products.
  3. Laser printing of business cards. This is a technological process consisting of applying and fixing an image. An obvious plus is the high speed and accuracy of printing, a good level of durability. The disadvantages include radiation during the operation of the printer, high power consumption, high cost, demanding paper for printing.

You can also offer your customers the printing of double-sided business cards, because every entrepreneur wants all the information about him and his company to fit on this small card.

Study of production technology

This process consists of several stages, which are easy to perform and do not take much time.

  1. Preparing a layout in accordance with the wishes of the client, designing a business card.
  2. Coordination of the result with the customer: if the customer is satisfied with everything, the resulting blanks are subject to printing.
  3. Cutting the resulting sheet into individual elements of the required format.
  4. Packing received business cards.

Purchase of materials and equipment

After that, you need to buy equipment for making business cards. The following items of equipment will be required for work:

  • a powerful personal computer worth from 30,000 rubles: it makes sense to purchase it only for the office, if we are talking about home production, you can use the computer that you have;
  • professional printing device (printer) at a price of 20,000 rubles;
  • scanner - over 5,000 rubles;
  • cutter for business cards - 15,000 rubles;
  • coating machine - 10,000 rubles.

This is a basic list of things that should be present in your "workshop". The most difficult thing is to choose and buy a printer for printing business cards, since the ability of the device to perform the task assigned to it largely depends on its quality. To ensure that customers are always satisfied with the cards they receive, it is recommended to immediately acquire a reliable device. Prices are for new devices, if you do not have enough Money to buy in a store, you can turn to used printers. But do not follow the sellers offering suspiciously low prices, otherwise you risk buying an overly "worn out" unit. It can be concluded that the total minimum cost of opening printing services will be 80,000 rubles, not taking into account the opening of an office.

As a material, you will regularly need paper for printing business cards on a printer (as well as cardboard or plastic), paint. About 10,000 rubles a month will be spent on this raw material.

All about the financial side of the issue

Practice shows that if you foresee the details before opening a business and competently approach the organization of work, you can reach a net profit very soon. So, the amount of capital investments is 80,000 rubles. We repeat that we are talking about such a type of activity as making business cards at home, that is, without renting a room and hiring employees. Surely, you also have a personal computer, then you can avoid buying it. In this case, the amount of initial investment will be even less - 50,000 rubles. To them you can add insignificant advertising costs, amounting to 5,000 rubles. Total - 55,000 rubles.

And now - more about the revenue side.

  1. The cost of the simplest paper business card, made according to the template, is from 10-20 rubles apiece.
  2. If a monthly income will be at first 25,000 rubles, then the profit will be equal to the value equal to income minus expenses.
  3. And the total cost will be 15,000 rubles (advertising and paper).
  4. Net profit per month: 25,000 - 15,000 = 10,000 rubles.
  5. The payback period of investments is calculated as the amount of the initial investment divided by the monthly profit: 55,000 / 10,000 = 5.5 months.

That is, having paid the price of the equipment and opened your business card production, you can count on the fact that in 5.5 months (with rounding - in half a year) your investments will pay off.

Where can you find clients?

So, running such a business is extremely simple, but the main question remains: where to look for customers? In fact, it is unlikely that it will be possible to attract large sharks of entrepreneurship, because corporations, as a rule, cope with such tasks on their own. Therefore, among the categories of your customers individual entrepreneurs, small and medium-sized businesses, individuals and professionals of narrow specialties - accountants, lawyers, designers, notaries. According to this audience, there are several places to submit ads:

  • submission of texts to newspapers;
  • advertising on the Internet;
  • distribution of leaflets.

For a home business, the most powerful tool is to maintain a page in social network.

So, we examined what this type of entrepreneurship is and noted that when rational organization activities can achieve good results.

In contact with

Classmates

Making business cards (vizitki)

The standard dimensions of a business card are 9x5 cm. By the way, the European dimensions of 85x55 mm will come in handy for clients who often travel abroad. Card design must be original. For example, you can reflect in the design the type of activity in which the owner is engaged.

Business cards can be corporate - they reflect the name of the enterprise, and personal, where the name of a particular person is indicated. Inclusion of contact information (website address, phone number, fax number of the owner, etc.) is mandatory. Business cards usually include the owner's name, company name, and contact information.

Today, no self-respecting entrepreneur works without business cards. Thus, the production of business cards can bring a good income, in addition, this is a type of business that does not require large capital investments.

Let's talk about this type of entrepreneurship in more detail. But first, about where the modern business card originates from.

Business card: excursion into history (business card history)

The history of the business card dates back to the 3rd century BC. The first business cards appeared in ancient China. Thin planks of bamboo, painted red, did not at all look like business cards in our imagination. Chinese officials had such business cards indicating the name and position.

Business cards, vaguely reminiscent of modern ones, appeared under Louis XIV, in the seventeenth century. They were proudly called "visit cards" and were available only to the highest French nobility. Still, business cards were made by hand, by special order.

Well-known artists were often involved in the design of such business cards, so the finished card was a work of art. Family coats of arms were depicted here, the title and name of the owner were written down.

In the 18th century, the fashion for business cards reached Russia. The first business cards, of course, appeared with wealthy, titled persons. Later, the number of users increased.

After the events of 1917, business cards fell out of use for many years. Only in the late 80s, which were marked by the development of entrepreneurship, business cards began to be used again. popularity of business cards modern society is growing every year, especially among business people.

Business card making or how to make a business card

Thus, a home business for making business cards can bring quite a decent income. Where should a future entrepreneur start?

Step one – purchase of equipment, which consists of a computer, a color inkjet printer, a laminator and a paper cutter. Better get a scanner just in case. It is possible that you will only have to purchase a cutter: the rest of the equipment is usually available in every home.

To save money, it's easier to download free analogues from the network. By the way, there are programs specifically designed for creating business cards. If you have never tried to work with graphics, take a design course: the skills you will acquire will be useful in other areas of activity.

Purchase materials for making business cards: paper, printer ink and laminating film. Buy paper of different weights: some order business cards simpler, others want only cardboard, always laminated.

The production process is easy to describe. The main thing is to develop the design of the future business card. Then the layout is printed on the printer, laminated and cut at the request of the client. You can make 10 business cards from one A4 sheet.

stylish business cards vizitki examples

How to properly approach the search for clients?

In this business, making cards is easier than finding customers. This is where you need to advertise. We offer an interesting and very effective move.

Visit enterprises, organizations, private specialists in your city and offer to make business cards for free. Someone will definitely say yes.

And then on a business card made completely free of charge, in the corner you will leave the contacts of the card manufacturer. The owners of business cards will distribute them around the city, thus making you free advertising! If the design and quality of the card is at a high level, after this promotion you will have a lot - now paid! - clients.

Of course, the use of additional advertising - ads in the media, creating your own business card site - will only increase your chances. And most importantly - develop a business card to advertise your business, the most original and memorable, to leave contact information to people, using any convenient moment.

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