How to make money making business cards. Equipment for the production of outdoor advertising What is needed for the production of business cards

Nowadays, a business card is one of the easiest ways to convey information about the goods or services provided. Moreover, this is an excellent impetus for the implementation of an excellent business idea and further good earnings. The fact is that today a business card is the most necessary and integral element of any business and information transfer. For this reason, business card making is considered one of the most flawless options to start with the smallest investment. Consider this very promising idea for business in more detail.

business card business

Each business card has its own individual design. Its design can show the direction of the field of activity of the whole company or a single specialist. Mandatory elements on a business card are the name of the company or the name, surname, patronymic of the person who performs specific types of work. The business card also contains various contact information: phone number, company website address, e-mail or fax.

Equipment for the production of business cards

To implement the idea requires equipment. The list includes a color inkjet printer, a computer, a paper cutter (a guillotine if you need to cut a lot of business cards) and a laminator. With these things you can print and cut the right amount of your product.

Consumables are also important (here it is printer ink and sheets of paper or cardboard of different densities). Clients, however, as well as orders, are different. Someone wants to buy the most inexpensive business cards that can be printed on ordinary thin paper, others require cardboard laminated business cards. You must be prepared for all the subtleties of the work. You will also need stocks of special film for lamination.

Where to get money to start own business? This is the problem faced by 95% of new entrepreneurs! In the article, we have revealed the most relevant ways to obtain start-up capital for an entrepreneur. We also recommend that you carefully study the results of our experiment in exchange earnings:

Making business cards at home

At home, work with software. To do this, you will need different programs that work with graphics. With their help, you will need to create the initial design layouts for future business cards. As a rule, Corel Draw, Adobe Illustrator, and less often Adobe PhotoShop are used to design business cards. However, it may very well be that only one Photoshop will decide great amount tasks and problems. It is worth noting that the presented software packages are expensive, their price is about $ 1,000. In savings, you can use completely free unofficial counterparts that can be found on the Internet.

The manufacturing process itself is quite simple to describe. A business card layout is developed, then it is printed on a printer (it should be noted that up to 10 standard format business cards can easily fit on a standard A4 sheet), after the printed business cards are cut and each of them is laminated (if the client wishes lamination). Then, for convenience, they are packaged in a small box for easy portability. Business cards can easily pass into the hands of the customer.

Business development

In the event that you are a creative person and have non-standard thinking, it will be very easy for you in this business area. The fact is that non-standard business cards deserve special attention. Such "works of art" participate in competitions and become known throughout the world. For example, business cards of one of the largest carriers are easily folded into a box shape, the entire necessary information you can find out about the company itself by “unpacking” such a box. The grill bar designed all its business cards in the form of small pieces of sausage. His business cards not only attract attention, but also bring him a good income.

With a large flow of customers, a good business idea will pay off all costs in a couple of weeks. In the future, you can safely take on large orders by renting an office, as well as hiring workers. In addition to business cards, you can produce calendars with company logos, flyers and much more. The range, growth rate and success of your company depend solely on your mood and perseverance!

Nowadays business card has become almost an integral part of human life. How to leave a reminder of yourself? With a business card, of course. After all, this small triangle will fit all the necessary contact information. So deciding to do own business, you can open a small firm, which will specialize in the production of business cards.

How to choose equipment for printing business cards?

When choosing equipment for printing any business cards, you should choose well-known manufacturers. The equipment must meet the required specifications so that there are no problems during the production process.

You will need to purchase the following equipment:

  • a computer;
  • a color printer that can print not only on thick paper, but also on transparent sheet plastic;
  • cutter.

If you plan to offer exclusive design of business cards, then you need to buy additional equipment - an embossing press. Also, instead of a conventional printer, you can purchase a professional digital printing machine, which will diversify the range of products offered. The equipment that you plan to purchase should be consistent with your future plans.

business card technology

A computer program is necessary for printing any business cards, in particular on plastic. It will suit you too. After all, paying for the services of a professional designer who will develop business card layouts is quite expensive. Therefore, the program will be most welcome.

Such a program will give you the opportunity to design any type of business cards. With her participation, you can easily design a business card of any complexity, and then print it out. The program will help you make business cards of various standards: from classic business cards to stylish corporate badges and business cards on plastic.

The program also solves the problems of printing the developed layouts, including on plastic. A business card can be printed on plain paper. In this case, the client will be able to evaluate it and make the necessary adjustments.

What is the best raw material? Types of paper for printing business cards

What kind of paper is used to print classic business cards? It's time to talk about that too. The choice depends on how the future business card will turn out beautiful.

  1. Coated paper. The simplest type of material, but also the most in demand. Business cards printed on thick paper are perfect for executives modern companies. The business card can be made in black and white or bright colors, there are many variations. Coated paper is a versatile option that will look great on any drawing or text. In turn, it is divided into matte and glossy. It is the glossy coated material that is most popular.
  2. Textured paper. This is another variant of the material used in the manufacture of business cards. The surface of such paper is very pleasant to the touch, it is pleasant to touch it. The texture can visually resemble canvas, leather, micro-velveteen or a fabric pattern. When developing a business card layout using a textured material, you should abandon dense filler dies, since they, filling the roughness unevenly, will give the effect of “dips” in the area of ​​​​the picture or text.
  3. Pearlescent paper. Such paper, in addition to having a rather interesting texture, also has an exquisite mother-of-pearl sheen. Perfect for printing business cards designed for stylish and fashionable business women or bright male businessmen. This type of material appeared relatively recently, but is already popular. A business card printed on mother-of-pearl looks like a classic one, but with a little zest. But this material has one drawback: microscopic cracks may appear on the surface of the business card. This is an unpleasant companion of any mother-of-pearl paper.

The only thing to remember is that paper for a business card is selected based on the profession of the customer. If this is a business card, then give preference to the classic coated one. Sophistication is needed - opt for a textured version or original mother-of-pearl. A personal business card gives free rein to your imagination, you can use any material here.

Business card - affordable and efficient view advertising. It is difficult to meet a business person who would not have this small and beautiful card. Since the production of such printing products does not require much investment and time, the business of making and printing business cards looks tempting. Especially during an economic downturn, when any quick payback ideas are worth their weight in gold. But no matter how simple it is to run this type of business, before opening own production, you need to look at some of the nuances. They will be covered in this article.

Benefits of a business card business

Well-established production of business cards can become successful business in terms of popularity among customers and profitability. And this is not surprising, if we take into account the advantages of this type of activity.

  1. Simplicity technological process. Indeed, you do not need to have any specific professional knowledge to start. After spending a couple of hours studying production techniques, you can open your own company without involving professionals.
  2. Business card printing equipment is cheap. In addition, it is easy to choose the right technique, because it is offered in a wide range.
  3. The cost of making business cards is much less than their final price. Sometimes the margin can be 200% or even more.
  4. Small equipment dimensions and low maintenance requirements commercial activities allow you to start the process at home without the need for a specialized production premises.

Consider good example how a simple idea can turn into highly profitable business in just a few weeks.

Stages of opening the production of business cards

Finding and renting office space

As already noted, this item is optional, especially at the initial stage of work. But if you are thinking about expanding your business and attracting solid clients, it makes sense to open an office. The room can be of any type - from a small office in the business center to a small "corner" in the entrance mall. Size does not matter, the main thing is the good location of the object so that every day it is in full view of many of your potential clients. Such a room is also suitable for the service "urgent production of business cards."

Formation of the assortment

To get things going from the first days of work, you need to provide your customers with as many services as possible. Potential customers can be offered all kinds of business cards. They include corporate cards (containing data on the service and the company), business cards (with information emphasizing the business benefits of cooperation), personal, family. Regardless of the type of business cards ordered by the client, different approaches must be taken. special attention The materials used to make the cards also deserve it. The most common are cardboard and paper. Plastic business cards are more expensive to make, so you should prepare for the fact that a smaller percentage of people will order them.

The key point and important competitive advantage your company may be offered to create an original design. After all, every entrepreneur wants to stand out from his competitors, and a business card made with a unique approach will allow him to realize the idea in the best possible way. But such production is costly: you will either have to understand the design yourself, or use the services of a professional in this field. It is important to decide on the type of printing business cards. After all, there are several of them, and each has its own positive and negative sides.

  1. Offset printing business cards. This is a special technology, within the framework of which it is supposed to carry out the transfer of ink from the form to the material by means of a special offset cylinder. The first machines of this form appeared in 1905. Obvious advantages are excellent quality, the ability to use any paper, the manufacture of large print runs and low cost. However, the process requires pre-press processing and serious preparation.
  2. Digital printing of business cards. This is a type of printing that is used with special digital equipment that prints from an electronic file. The method involves direct application of paints. The advantages include small resources and high printing speed. The downside is the high cost of printing and lower quality compared to offset products.
  3. Laser printing of business cards. This is a technological process consisting of applying and fixing an image. An obvious plus high speed and printing accuracy, a good level of durability. The disadvantages include radiation during the operation of the printer, high power consumption, high cost, demanding paper for printing.

You can also offer your customers the printing of double-sided business cards, because every entrepreneur wants all the information about him and his company to fit on this small card.

Study of production technology

This process consists of several stages, which are easy to perform and do not take much time.

  1. Preparing a layout in accordance with the wishes of the client, designing a business card.
  2. Coordination of the result with the customer: if the customer is satisfied with everything, the resulting blanks are subject to printing.
  3. Cutting the resulting sheet into individual elements of the required format.
  4. Packing received business cards.

Purchase of materials and equipment

After that, you need to buy equipment for making business cards. The following items of equipment will be required for work:

  • a powerful personal computer worth from 30,000 rubles: it makes sense to purchase it only for the office, if we are talking about home production, you can use the computer that you have;
  • professional printing device (printer) at a price of 20,000 rubles;
  • scanner - over 5,000 rubles;
  • cutter for business cards - 15,000 rubles;
  • coating machine - 10,000 rubles.

This is a basic list of things that should be present in your "workshop". The most difficult thing is to choose and buy a printer for printing business cards, since the ability of the device to perform the task assigned to it largely depends on its quality. To ensure that customers are always satisfied with the cards they receive, it is recommended to immediately acquire a reliable device. Prices are for new devices, if you do not have enough Money to buy in a store, you can turn to used printers. But do not follow the sellers offering suspiciously low prices, otherwise you risk buying an overly "worn out" unit. It can be concluded that the total minimum cost of opening printing services will be 80,000 rubles, not taking into account the opening of an office.

As a material, you will regularly need paper for printing business cards on a printer (as well as cardboard or plastic), paint. About 10,000 rubles a month will be spent on this raw material.

All about the financial side of the issue

Practice shows that if you foresee the details before opening a business and competently approach the organization of work, you can reach a net profit very soon. So, the amount of capital investments is 80,000 rubles. We repeat that we are talking about such an activity as making business cards at home, that is, without renting a room and hiring employees. Surely, you also have a personal computer, then you can avoid buying it. In this case, the amount of initial investment will be even less - 50,000 rubles. To them you can add insignificant advertising costs, amounting to 5,000 rubles. Total - 55,000 rubles.

And now - more about the revenue side.

  1. The cost of the simplest paper business card, made according to the template, is from 10-20 rubles apiece.
  2. If a monthly income will be at first 25,000 rubles, then the profit will be equal to the value equal to income minus expenses.
  3. And the total cost will be 15,000 rubles (advertising and paper).
  4. Net profit per month: 25,000 - 15,000 = 10,000 rubles.
  5. The payback period of investments is calculated as the amount of the initial investment divided by the monthly profit: 55,000 / 10,000 = 5.5 months.

That is, having paid the price of the equipment and opened your business card production, you can count on the fact that in 5.5 months (with rounding - in half a year) your investments will pay off.

Where can you find clients?

So, running such a business is extremely simple, but the main question remains: where to look for customers? In fact, it is unlikely that it will be possible to attract large sharks of entrepreneurship, because corporations, as a rule, cope with such tasks on their own. Therefore, among the categories of your customers individual entrepreneurs, small and medium-sized businesses, individuals and professionals of narrow specialties - accountants, lawyers, designers, notaries. According to this audience, there are several places to submit ads:

  • submission of texts to newspapers;
  • advertising on the Internet;
  • distribution of leaflets.

For a home business, the most powerful tool is to maintain a page in social network.

So, we examined what this type of entrepreneurship is and noted that when rational organization activities can achieve good results.

The post has been changed:

business card in recent times is one of simple ways communicating information about products and services to potential customers. What is a business card? This is a small card that fits easily into your pocket and wallet, made from paper or cardboard. Each business card has its own individual design (an interesting business idea: exclusive and creative business cards), which distinguishes it from others. Registration can reflect both the company itself and a specific specialist.

Mandatory elements of a business card:

  • company name
  • the name of a certain person
  • Contact Information(phone number, website address, Email, Fax)

Making business cards is an excellent impetus for the implementation of your business and further earnings. This piece of paper has become a truly indispensable element of business for the transmission of information, as well as the website of companies, mobile phone or email. It is for this reason that making business cards is one of the ways to organize your own business with minimum investment. Consider this business idea in more detail.

Equipment for making business cards:

  1. Computer with installed programs for making business cards at home
  2. Color printer and scanner if possible
  3. paper cutter, an office knife and a flat surface where paper will be cut into business cards
  4. laminator

You also need a small amount consumable, it will be paper with different weights, ink for the printer and film for laminating business cards. Be prepared for the fact that different clients meet, someone needs inexpensive business cards made of plain paper, and for some people, give business cards on cardboard, and even with a laminated surface.

Making business cards at home

To make business cards on a computer, we need various graphic programs, with their help we will create design layouts for future business cards. The most popular programs that are used to create design solutions are Photoshop, Corel Draw.

It is worth noting that official graphics programs are expensive, but no one forbids you to use free unofficial versions that can be found on the Internet. In addition to universal graphic programs, there are specialized programs for making business cards at home, but, unfortunately, they are paid.

The process of making business cards is very simple. A business card template is developed in some graphic program, after which, using a printer, it is printed on paper (the density is selected based on the wishes of customers), then cut and laminated, if necessary. That's the whole process of making business cards. For convenience, business cards are packed in boxes.

How to find clients?

In order to find customers for our product, we need competent advertising, without this we are nowhere now. Perhaps one of the most worthy solutions for primary promotion- offer free production of business cards.
The whole process is to find a few potential clients. Your clients can be both organizations or companies in your city, as well as well-known individuals. After you have found such clients, you need to personally visit each and offer your services in making business cards for them, and moreover, it will be free business card production.

I guarantee you that there will be people who will definitely agree to your proposal, especially since they do not lose anything, but they get high-quality business cards, and even for free. For them, you develop an individual design, indicate on these business cards all the required elements that we talked about at the beginning of the article. And at the end of the business card or in some other place, place information about the manufacturer of the card and the contact by which they can contact you. Print out these Business Cards and give them to your clients.

And then the “word of mouth” works. Your business cards are distributed throughout the city with the help of your customers, and if the business cards are made with high quality and with a designer “zest”, then many will want to order business cards from you. And here you will earn. Making business cards at home is a great way to make money from the comfort of your home.

Great video “Home business for making business cards”:

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