The most expensive clothing boutiques. The most expensive shopping streets in Europe. Fashion Season on Okhotny Ryad

Collected in one room shopping and entertainment establishments - this is the best place for successful shopping and a variety of entertainment in the capital. We have selected for you the top 7 most elite shopping and entertainment areas in Moscow with world-class goods and products. We recommend a selection of modern shopping malls - non-standard places where you will spend your leisure time actively and interestingly.

At the dawn of the third millennium, it is difficult to imagine the life of a large metropolis without large hypermarkets, where a huge number of shops, boutiques, bars, restaurants and entertainment venues are collected. There are about 300 shopping centers in Moscow alone, and this figure is constantly growing, as new-style complexes are popular with visitors. Their owners organize a large-scale commercial space, characterized by functionality and interior decor.

Novinsky passage

The Novinsky Passage shopping center is a functional platform for elite, up-to-date and successful shopping. An interesting tour of boutiques of branded clothing, shoes and accessories, bijouterie, jewelry, cosmetics, and household goods awaits buyers. It is an ideal place for shopping, where the visitor can wander for several hours, studying the goods, becoming a participant in profitable promotions. It offers goods and clothing from leading European and world manufacturers. In addition to shopping, the doors of a huge number of restaurants are open with their own shows, tasting of fine wines, coffee drinks and dishes of domestic and international cuisine.

Smolensky passage

The Smolensky Passage shopping center is a unique space for fashion and beauty. Three floors of the building are occupied by multi-brand stores, luxury boutiques, where each family member can choose their own fashion wardrobe. More than 50 well-known world brands are presented in retail outlets.

Gimenei Plaza (Yakimanka)


Gimenei Plaza (Yakimanka)

Visiting the originally designed Hymeney Plaza shopping galleries, you have the opportunity to buy products of world brands - Armani, Brioni, Aminarini, etc. The salons offer Swiss and German watches for every taste, Jewelry from silver, gold, platinum, as well as select exclusive home goods from famous designers. Perfume boutiques present stylish and original fragrances. In the beauty salons located here, you can experiment with your own image.

Hymenei Plaza houses a premium-class grocery store Globus Gourmet. The institution is included in the list of the best gastronomic stores in the world. More than 10,000 products are offered here.

"Sphere" on Novy Arbat and Kutuzovskaya


"Sphere" on Novy Arbat and Kutuzovskaya

Shopping center "Sphere" - shopping mall for those who appreciate sophistication, luxury and good taste. Here, jewelry and watches are offered in greater quantities, as well as clothing, footwear, underwear, elite tableware and expensive accessories stores. There is a restaurant and cafe "Sphere", which serves dishes of European and Japanese cuisine, as well as a prestigious beauty salon of a well-known world brand.

Fashion Season on Okhotny Ryad


Fashion Season on Okhotny Ryad

The Fashion Season shopping gallery is a real realm of shopping in the very center of Moscow. The large shopping center houses about 70 stores with branded goods from well-known European and world manufacturers. There is a modern underground parking, entertainment venues, cafes and restaurants. Here are photos and art exhibitions, demonstrations of fashion collections and other social events and events.

Shopping center Neglinnaya Plaza


Shopping center Neglinnaya Plaza

This is a modern shopping center, which has become a "club of interests" for many. Behind its classic façade is a shopping space with a special atmosphere and a huge number of leisure and shopping facilities. There are shops of many premium brands, the Sobol fur salon. A special jewelry zone was formed in the shopping center - a representative office of the Skobelev jewelry house was opened.

Nikolsky passage


Nikolsky passage

Stained-glass partitions, openwork elegant balconies, shiny marble floors - all this indicates the solidity of the Nikolsky Passage shopping center. The building has 3 panoramic elevators and 4 escalators that lead visitors to elite boutiques, expensive restaurants, beauty salons, service centers, etc.

Elite shops, restaurants, entertainment venues gathered in one room is a good occasion, place and convenient service for casual shopping and spending leisure time with friends and family. Shopping centers in Moscow are popular not only among Muscovites, but also among numerous guests of the capital.

Most expensive shopping streets Europe

Barcelona

Market retail Barcelona in recent years has remained strong . During this time, the appearance of many streets has changed, but today the city has a lot of shops, some of which are considered the best in Spain.

Portal de l'Angel is where fashionable foreign boutiques are concentrated. Nearby are the popular El Corte Inglés department store and the Cathedral. This means that there are always enough customers - both tourists and local residents.

The streets of Pelayo and Portaferrissa are also famous for their boutiques. Many international brands are represented here. Since 2007, the upper Paseo de Gracia has opened its doors to luxury brands, providing a mass market with shops down the street.

Demand in the retail sector has weakened somewhat in recent years, reflecting the general trend seen throughout Spain. This is mainly due to the fact that local brands are abandoning plans to increase their presence in the market.

Berlin

The cultural and political center of Germany has a large number of modern shopping centers.

Despite the fact that there is a lot of retail space on the periphery, the central part of Berlin still dominates the retail market. Kurfürstendamm is the most popular street in the west of the capital, which, together with Tauenzienstraße, makes up a whole shopping "cascade", the premises on which are always in demand. The famous department store KaDeWe is located here, as well as stores of major international brands in the fashion world.

Friedrichstrasse is also the center of trade. There are many shops that sell consumer goods, but luxury brands also have a worthy place here.

Life continues to boil in the Khak courtyards, where there are always a lot of tourists. In terms of its importance for trade, this place can be compared with the London district of Covent Garden or the Marais in Paris.

London

The West End remains the most important trading center in the UK. Business here thrives mainly on foreign capital. A significant share of sales is due to the large influx of tourists. The three main streets - Oxford Street, Bond Street and Regent Street - are known for having the densest concentration of retail outlets in Europe.

Over 300 shops are concentrated on Oxford Street. it key market shopping areas throughout the West End and the busiest shopping street in Europe, so it is not surprising that buyers go here.

Bond Street is the most famous street in Central London for luxury goods. Every self-respecting international brand has a store here. Chanel, Christian Dior, Dolce & Gabbana, Emporio Armani and Ermenegildo Zegna are just a few of the big names you can find on Bond Street.

Regent Street is part of the Crown Estate, that is, it is in the possession of the British crown. Skillful strategy has attracted many large international companies here.

Boutiques in the Covent Garden area attract many tourists and just lovers of fashionable things. The growth in sales volumes entails an increase in rental rates, whereas previously the lack of supply was the reason for their decline.

Recent major deals show that the shopping streets of London big potential. So, the premises on Oxford Street were leased to the Spanish company Desigual, and the store on New Bond Street was leased to the manufacturer jewelry Piaget.

Madrid

Madrid, capital and most Big City Spain, attracts many wealthy buyers.

Preciados is one of the central streets and the most popular trading place in the country. The stores are designed for both the mass consumer and the buyer of luxury goods. There are many expensive boutiques in the stretch of Ortega y Gasset street between Serrano and Velazquez streets.

Gran Via is located in the old city center, north of Preciados. The outlets here are focused mainly on the middle segment of the market.

Over the past 12 months, amid the unfavorable economic environment, demand has decreased, and yet several big deals. Among them is the rental of premises in Praça Marques de Salamanca by Abercrombie & Fitch.

The number of free space for shops in the market is limited. Rental rates peaked at 220 euros/m² per month.

Milan

Milan is the industrial, commercial and financial center of Italy. Here are the world-famous fashion houses.

There are no shopping centers in the heart of the city. This is due to the fact that historical buildings that are under state protection prevail here.

Among the shopping streets, two districts can be distinguished. The first - "Fashion Quarter" (Quadrilatero della Moda) - is focused on the sale of luxury goods and includes the neighborhood of Montenapoleone Street. Another area is designed for a broader segment of the population. It includes the pedestrian street Corso Vittorio Emmanuele, next to Piazza del Duomo.

Despite the unfavorable economic climate, the central streets of Milan continue to attract both buyers and sellers. Among the latter are Stella McCartney, who opened a store on Santo Spirito Street, and Abercrombie & Fitch, which opened its flagship store on Matteotti Avenue.

Thanks to strong demand from sellers, rental rates remain stable, although experts note that the market is not transparent enough.

Moscow

The Capital Market is the largest consumer market Russia, which accounts for 17% of sales in the country. Most Muscovites shop in 75 shopping malls scattered across the capital. The most famous are GUM and TSUM, as well as luxury boutiques on Petrovka and Stoleshnikov Lane.

Middle-class customers are attracted by stores on Tverskaya, Novy and Stary Arbat. Here you can find outlets local and foreign brands.

Rental demand commercial premises increased in 2010 compared to the previous year. Most companies focus on large shopping centers on busy streets. Demand exceeds supply and, as a result, rental rates are rising. Many new retail buildings are expected to be built during 2011.

Munich

Consumption level retail goods in Munich - among the highest in Europe. The development of the local economy is facilitated by a strong tourism market. The capital of Bavaria is considered the main center of trade in Germany. Demand is high here, and, as a result, rent is expensive.

The main shopping streets in Munich are Kaufingerstrasse and Neuhauser Strasse, as well as the neighborhood of Marienplatz. Their attendance exceeds 12,500 people per hour. The owners rarely sell their stores, so the supply is limited.

However, the construction of new buildings continues. For example, the Karstadt am Dom building on Neuhauser Strasse will be demolished, and a new one will be built in its place by 2013.

Demand, especially from the fashion industry, remains high on the fashionable Theatinerstrasse, Weinstrasse, Residenzstraße and Dienerstraße. The shops here are a worthy alternative to the boutiques of Maximilianstrasse, where there is a serious shortage of free retail space, so the rates sometimes reach exorbitant heights.

Significant deals include Italian fashion label Ermenegildo Zegna's lease of Maximilianstrasse, Louis Vuitton's upcoming opening of a 1,300m² flagship boutique in the exclusive Palais an der Oper, which will be housed in a former post office, and the sale of retail space on Sendlinger Straße by G-star.

Paris

Paris - one of the world's most important tourist centers - along with London and New York has become a Mecca for shoppers. Local and foreign companies do not stop opening new stores in the French capital.

Parisians prefer shopping in the Champs Elysées, Rue Rivoli, the Grand Opera and Boulevard Haussmann, while suburbanites are more likely to shop at Rosny 2 and Velizy 2 shopping centres.

Luxury shops are scattered throughout the city, but the most luxurious boutiques can be found on Avenue Montaigne and Faubourg Saint Honore.

Due to the difficult economic environment, many store owners experienced difficulties with paying rent and in 2010 were forced to renegotiate the terms of the contracts. Despite everything, activity in the rental market has increased, as many companies are trying to find more profitable places closer to the city center. However, there are few vacant premises left on the main shopping streets, so the rental of shops, mainly grocery stores, is also in demand in the periphery.

The cost of renting premises has almost reached pre-crisis level. But the owners began to listen more to the needs of tenants and gradually raise rates.

The cost of renting real estate on the most expensive shopping streets in Europe, euro/m² per year

City The outside Price
rent
London New Bond Street 8 000
Paris Champs Elysees 7 000
Milan Montenapoleone street 6 800
Rome Condotti street 6 500
Moscow Stoleshnikov Lane 3 850
Munich Kaufingerstrasse 3 720
Frankfurt am Main Zeil 3 240
Dusseldorf Königsalle 2 820
Hamburg Spitalerstrasse 2 760
Berlin Tauenzienstrasse 2 760
Madrid Preciados 2 640
Barcelona Portal de l'Angel 2 544
Dublin Grafton Street 2 475
Copenhagen Stroget 2 350
Amsterdam Kalverstraat 2 300
Lyon Republik street 1 950
Oslo Karl Johan street 1 944
Istanbul Abdi Ipekchi Avenue 1 920
St. Petersburg Nevsky Avenue 1 900
Athens Ermou street 1 860
Kyiv Khreshchatyk 1 836
Warsaw Zlote Tarasy 1 800
Stockholm Libraryxgatan 1 800
Prague On Příkop 1 800
Helsinki Aleksanterinkatu 1 800
Brussels Neuve street 1 800
Edinburgh princes street 1 788
Budapest wazi-utz 1 440
Luxembourg Philip II street 1 320
Birmingham bullring 1 258
Lisbon Chiado 0 900
Bucharest victoria avenue 0 840

Do you want something new, but all the famous places have already been explored? We have compiled for you a selection of the most unusual and interesting stores in Moscow with a non-standard approach to the concept, purchase of things and the buyer himself.

Trends brands

Founder: Nastya Sartan

Concept: You can look on a par with world fashionistas in things from little-known designers. And it's budget-friendly!

Brands: Clabin, Indigira, Face, Chic, Cherrypop, Tutto Bene, V&J, Vivian Royal, NNedre

Price policy: from 3,000 to 7,000 rubles.

Address: Tsvetnoy boulevard, 15, building 1

This is a real girl's paradise. The idea of ​​the store is to make shopping as comfortable as possible. Fashion with a kind face - they say to themselves. Indeed, "Rumchik" can be safely attributed to those stores where it is easy to spend the whole day sorting out accessories and jewelry, choosing a fashionable look for every day or for a special occasion. Presented here women's clothing, accessories, jewelry by Russian designers and favorite, but unreplicated brands in Europe and the USA.

Founders: Evgenia Ostrovskaya and Altynai Kolganova

Concept: Young independent brands and designers from Russia, Europe, Asia, America.

Brands: Alchemia Jewelery, American Vintage, Botanic Garden, Gold Hawk, Individuals, Liza Zhitskaya, Maison Scotch & Soda, Paul & Joe Sister , PAVLUKHINA, Race to Space

Price policy: from 5,000 to 12,000 rubles.

Address: st. Bolshaya Dmitrovka, 9

This is the place for lovers of avant-garde clothing and minimalist design. The most secret store in Moscow, which was originally conceived as a closed boutique "for its own". The perfect dress code for designers, architects and just creative, out of the box thinking people. The founders of SVMoscow are connoisseurs of modern design and professional architects who wanted to bring things to Moscow for friends, acquaintances and like-minded people. For a long time, the boutique really worked only for the initiated, but now it has finally become available to everyone.

Founder: Tatiana Strekalovskaya

Concept: A unique selection of avant-garde clothing from, and, as well as many other designers from London, Antwerp and Tokyo.

Price policy: from 6,000 to 150,000 rubles.

Address: Bolshoi Kozikhinsky lane, 19/6

The store has been the epitome of modern British culture in Moscow for several years now. Dressing here, you can easily master the style of British street style, one of the strongest in the world. The space has been twice awarded the Afisha award: both best discovery year and later the best shop of the year. The UK Style salon is divided into conceptual zones: The Trend Hall - a hall of modern bourgeois luxury; The Dandy Hall - menswear in contemporary classical style; The Red Bricks Hall is the territory of avant-garde fashion.

Founders: Andrey Kovalev and Maxim Kalmykov

Concept: Shop with a unique selection of exclusively British brands.

Price policy: above average

Address: st. Kuznetsky Most, 20

This is the first project that brought together Russian designers - both experienced and beginners. The founders of the Fashion incubator treat the choice of wards with great love and attention and help designers find themselves. For lovers of the new, there is a real expanse here: beautiful dresses, silk coats, handbags in the form of a holster, velvet brogues with embroidery. This is a place for knowledgeable metropolitan fashionistas who are not afraid to experiment.

Founders: Evgenia Linovich and Marina Dolidze

Price policy: from 15,000 to 50,000 rubles.

Address: st. Bolshaya Dmitrovka, 9

  1. Imagine, scientists from California conducted an experiment: a certain group of people were offered to drink wine, falsely informing them in advance about the high cost of the drink. All participants in the experiment appreciated the "special" taste of wine. What's more, the participants underwent brain MRIs, which showed that people felt happier and enjoyed themselves more when they knew they were tasting expensive wine.

    Psychologists note that most people, perceiving the cost of goods, associate the price and value of the goods - expensive things are of better quality, expensive washing powder is safer, expensive furniture will last longer. The theme of health and safety benefits can be traced in the slow but still growth in sales of organic food stores: we are what we eat and the like ... Only fresh, selected, quality products are the criteria by which people choose an expensive supermarket.

    The most expensive grocery stores in Moscow

    The history of premium-class supermarkets in Russia began in the early 2000s. Most expensive grocery stores Moscow are represented under certain brands that have become synonymous with quality and food safety. Elite grocery stores work only with proven and reliable suppliers, their assortment includes various delicacies, exotic fruits, rare and selected products, and top quality alcohol. Even prepared food in expensive supermarkets is often not inferior to restaurant dishes. If you choose high-end grocery stores as your shopping platform, be prepared for the fact that the average check amount in them is much higher than the check amount in any standard supermarket.

    Azbuka Vkusa - a chain of stores operates under this brand in Moscow. Customers note the high level of service, only fresh products, a large selection of alcohol, and the presence of their own kitchen.

    Alye Parusa is a supermarket chain in Moscow with a carefully selected range of products. Additionally, supermarkets offer products of their own trademark. By the way, the Scarlet Sails company is an operator "with interesting history in the center of Moscow.

    Globe Gourmet is a gourmet shop, nothing less. Cooking like in a restaurant, original and exclusive products, freshness and high quality goods - every whim, as they say.

    Bahetle - supermarkets, originally from Kazan. Previously, when I was in Kazan, on the way to the airport, I always stopped by the Kazan “Bakhetle” to buy home something with a Tatar flavor. Now in Moscow there are already several stores under this brand. The emphasis in supermarkets is on products and dishes of national cuisine, on halal and.

    Magnolia - the prices in these stores are high, and the products and service are standard, like everywhere else, and the interior is not at all up to par. Apparently, the location of the stores allowed them to be included in the list of elite stores: almost all of them are located in the center of the capital.

    In all respects, some Moscow markets compete with expensive supermarkets, for example:.

    Let's return to the discussion of the reasons why the most expensive stores in Moscow are flourishing.
    Among the goods of expensive brands there are many such for which demand continues to grow along with the price; in these products, buyers value prestige and exclusivity.

    A phone for 90 thousand rubles is quite inexpensive if your income is 400-500 thousand rubles a month. However, remember all your friends - the owners of an ultra-modern gadget.

    I don't think they all have high income. And the phone was bought either on credit (which often happens) or they didn’t eat or drink for several months, but they got an expensive toy that gives status and pleasure. As a result - growth in sales of expensive gadgets.

    And those who live in a small apartment and drive a super-expensive car are not among your surroundings? Therefore, luxury car dealerships do not close.

    And the fact that the Arab countries and Russia are leaders in the consumption of expensive, "niche" perfumes, have you also heard? Oh, this is my sore subject. No, I'm not a fan of such complex aromas at all, but in offices these smells just "hang" in the air now, and that's why I suffer. But perfume shops do not suffer - their sales of expensive perfumes are growing.

    Friends, I travel a lot around the country, and this situation in the regions is by no means less developed than in the capital. I don't have Manolo Blahnik's shoes (the very ones Sarah Jessica Parker's heroine loved so much), but my close friend from a small town does. She ordered them from America, and paid for three months. I note that these shoes are almost everything that my friend has.

    Do the photos on Odnoklassniki or Instagram against the backdrop of an expensive car tell you something?

    The stereotypical thinking that has developed in us affects. Often people buy expensive goods, and prioritize in their own way. As an example: there are always those who buy products in the cheapest discount stores, but the car has the latest model.

    Another moment of "exchange Money for fun" has to do with how you spend your money. That is, buying goods in expensive stores, you get a personalized service.

    Expensive stores make you feel "special" important buyer, and the store staff does everything so that you really buy what you need / profitable / interesting for you.

    As a result, you are happy to use the purchased item, because it suits you / fits your figure well / works reliably / raises self-esteem. Without going to extremes and from my own experience, I agree that many expensive things are more pleasing, and also worn better and longer. Do not forget that boutiques are also satisfied: seasonal, past collections. And this is a serious chance to get a really cool thing.

    Today, the staff of "expensive" stores undergo a lot of training in order to get every customer who enters the salon. It is strictly forbidden to meet a client “by clothes”. For inattention or a sharp response potential buyer store consultant can easily be fined.

    The most expensive clothing store in Moscow

    Sometimes, walking around the center, I go to clothing stores and realize that almost all of them are not cheap. Take, for example, fashionable boutiques in Moscow, in Stoleshnikov Lane: everything is cool, and so are the prices. The staff is extremely polite and attentive to each customer. Although, sometimes, you still feel the sliding evaluating glances.

    The famous TSUM and - shopping centers, which are concentrated in the most expensive clothing stores in Moscow. The names of many boutiques are the names of fashion houses or the names of famous designers. Interiors and showcases of TSUM and GUM have become business cards capital Cities.

    Do not forget that there is a grocery supermarket "Gastronom N1" in GUM, which, according to the idea (stylistics, staff clothing) takes us to Moscow at the beginning of the second half of the 20th century, and in fact, is designed for today's demanding consumer.

    And in conclusion, I note that the pursuit of expensive "status" things often ends when a person reaches a certain age. Apparently, there is a reassessment of values ​​and priorities are changing.

    And yet - the more stable and economically developed the society, the less we can see the eloquent signs of luxury in the clothes, accessories and household items of the inhabitants. As an example, Western European countries: people on the street are simply and neutrally dressed, there are no flashy gadgets, and if so, then this is because they were used to it from the very beginning, although there are plenty of budget cars on the roads of Europe.

    And finally, according to the survey, the most popular desire of Western Europeans for a “hypothetical” goldfish is long life and eternal youth, the popular desires of our compatriots have become a big house and a beautiful car.

  2. Isn't happiness in the sausage?
    And not in spirits?
    And not in a Mercedes?
  3. Friends, happiness is definitely not in money. However, without them it is bad.

    Happy is not the one who has a lot, but the one who has enough. And the rich also cry, but we're not talking about that,

    I am for beautiful shoes, modern cars and
    But this is definitely not an end in itself.
    If there is or will be an opportunity, I will buy it, if not, I will not buy it.
    I will be happy in both cases.

  4. , about wine there was a whole series in the scientific program "Discovery". There, the experts were given cheap wine in expensive packaging and they were wrong, describing the finest qualities of the drink. Imagine a sommelier with many years of experience and suddenly such a failure.
    The coolest thing is an iPhone on credit and a trip in a crowded minibus with it.
  5. The ability to go to expensive stores is usually a status. And this is not the same thing as buying an expensive thing. An expensive phone can be ordered online. And the fact that you have to travel with him in a minibus - someone seems silly, but if a person gets pleasure from digging in the phone? Or with a handbag of this brand - a woman has long dreamed of her? Or is it this fragrance of expensive perfumes that you always wanted? In general, this is another dispute - why is an iPhone better than a push-button tube.

    And you go into a high-status store - all the attention is on you, the seller licks you, you pick terribly expensive clothes for two hours, and this one is somehow wrong, and that one is somehow not like that ... You leave the salon with a cardboard bag with a logo - that’s all around ah ah - this lady/gentleman can afford to buy such things in such a store!

    --- Added 18 Dec 2018 ---
    And at once a dozen will do, and sooner, sooner you grab them so that no one intercepts


When it comes time to shop, most go to the store and everyone is looking for the best things they can afford. We offer an overview of the most exclusive stores in the world. Many people like this type of therapy as shopping. The shops from the presented list are a real paradise for "shoppers" because they offer everything that the buyer can wish for. But besides that, they are also incredibly interesting in terms of architecture and design.

We offer you to go shopping and get acquainted with the most ideal places where you can empty your wallets and cards.




Loewe is a shop specializing in the sale of branded leather goods that comply with environmental and social standards. The bustling and cosmopolitan capital of Catalonia is known for its Art Nouveau architectural masterpieces by architect Luis Domènech y Montaner on Gracia Square, which houses shops. The building, which used to house the Official Supplier of the Spanish Crown, today belongs to the national heritage of Spain and at the same time is the most prestigious building in the country. Undoubtedly, the most prestigious fashion store is located here.






Since the Louis Vuitton fashion house was established in Paris in 1854, this name has been on the lips of fashionistas, empresses, researchers and editors of glossy magazines. What was once a small shop selling travel bags is now a crowned diamond on the head of Bernard Arnault, majority owner of the French company LVMH. But "The House", as it is called in Paris, is not just a storehouse of exclusive bags, jewelry and ready-to-wear LV clothes, but also a museum, a podium for showcasing the products of the world's most famous designers.




Oscar de la Renta is located on Madison Avenue in New York and is the most expensive fashion store, along with Bijan's House. The store covers an area of ​​609 sq.m. Its walls are made of coral stone imported from the Dominican Republic, gypsum palm trees are placed in the hall, and showcases with shoes are arranged as if on a podium.






London is known for its world-renowned fashion boutiques and flagship stores, but few can match Alfred Dunhill's Bourdon House in Mayfair. Pursued by the ideas of the realization of male whims, he presents a unique world concept, which is carried out through the sale of men's luxury goods.

1. House of Bijan (House of Bijan), Beverly Hills

It is quite possible that someday the most expensive designers will decide to take up interior design and repeat