DNA: Yves Saint Laurent is as legendary in fashion history as Coco Chanel and Christian Dior. He is considered the founder of the unisex style - and this is probably the most significant contribution to the development of fashion over the past half century. It was Saint Laurent who first dressed women in men's clothing - a tuxedo, a three-piece suit and over the knee boots. He was also one of the first to start making prêt-a-porter clothes, which to a large extent contributed to the democratization of fashion, began to produce blank items with the brand logo, showed that military uniforms can fit perfectly into everyday wardrobe, and drew attention to elements of national costumes different countries– his first collection for Dior played with the forms of the traditional Russian sundress.
Another famous Saint Laurent product is Opium perfume, which has become the most famous fragrance released by the fashion house. The name caused a lot of controversy at one time, but they did not negatively affect sales - Opium has been successfully sold since 1977.
Today, Saint Laurent continues to play on the contrast of male and female, high and low. There are many avant-garde models in the collections, like a bright blue fur coat with half a meter shoulders, contradictory elements and combinations: a Victorian jabot is paired with a tuxedo, a delicate chiffon dress is paired with a leather jacket.
Price policy: expensive, on a par with Dior, Prada, Valentino. Shoes cost an average of 500 euros, bags - 1.5 thousand euros, dresses - a thousand euros. And this, of course, prices are not on the first line.
Story: Yves Saint Laurent worked as an assistant to Christian Dior until he founded his own fashion house in 1961, and later as creative director of the Dior fashion house. That famous trip of 12 fashion models in Dior clothes to the USSR, by the way, was made during that period. He worked at Dior Saint Laurent for a short time, in 1960 he was called to military service and sent to Africa, where he left after 20 days due to a nervous breakdown. After the return of Saint Laurent, together with his life partner Pierre Bergé, he founded the fashion house Yves Saint Laurent.
The history of the fashion house was not without a crisis - in the 1990s, the company suffered serious financial difficulties. The life of Yves Saint Laurent himself was overshadowed by drug addiction, from which he was treated at about the same time. In 2002, he finally retired, died - in 2008 at the age of 71.
Wear whatever you want, but you must look brilliant, original and stylish.
Stand out from the crowd, shine. You are a star surrounded by fans, this is your party!
All the beau monde gathers on this dance floor, light it up! Smoke machines, disco balls, laser shows - life is in full swing here and music sounds, charging you with energy until the next Saturday evening.
These crazy nights you will remember for a long time. The key to a great party is your stunning new YSL Beauté look.
Welcome to Night 54. Are you invited?
SHADE PALETTE
COUTURE VARIATION LIP AND EYE PALETTE
The first thing that catches your eye is a hologram; Cassandra dressed in '70s nighttime glamour, stylish shimmery logo in sky blue, yellow and pink.
Inside - a bright splendor. A sophisticated palette of stylish shades to create a variety of makeup options for any party. For the first time, everything you need to create the perfect makeup is in one limited edition case.
A large mirror on one side and multiple shades of eyeshadow and lipstick on the other. Five lip shades from pastel beige to luxurious coral and burgundy in silky, matte and glossy finishes. Five shades of eyeshadow in different textures, from pastel pearlescent to jet black and shimmery dark purple. Create any look, from sparkling disco makeup to rock star style.
The kit includes a special double-ended brush for applying makeup. The pointed tip makes it easy to line your eyes or blend eye shadow, while the rounded end is perfect for applying lipstick. Be the star of the dance floor with this limited edition palette! YSL Beauté luxury is Night 54.
YOU WILL CONQUER THE DANCE FLOOR WITH THIS EYELINER
COUTURE EYELINER
Bright. Exquisite. And most importantly... easy to use. Couture Eyeliner is the star among eyeliners. A variety of effects - from matte to satin and shimmer - will allow you to create any fashionable look in the blink of an eye.
With a fluid texture, a smudge-free formula and an ultra-fine tip, the applicator glides smoothly over skin for easy, precise, professional application. One movement - and here it is, a deep look that lasts all day and all night.
Shades No. 7 and 8 with pearlescent inclusions, which are included in the limited edition of this autumn collection - the best choice to create a stellar image. Conquer the dance floor with a liquid eyeliner in silver or bronze. The tip of the applicator allows you to create a perfect long thin line, to create wider arrows, run the applicator over the eyelid twice. The wide black eyeliner line makes the look more attractive.
Eight stunning shades and textures:
- No. 1 Noir Minimal (matte finish)
- No. 2 Bleu Iconique (satin finish)
- No. 3 Vert Basique (satin finish) - limited edition
- No. 4 Brun Essentiel (satin finish)
- No. 5 Bourgogne Brut (satin finish) - limited edition
- No. 6 Nu Absolu (Iridescent Coating) - Limited Edition
- No. 7 Argent Maximal (Iridescent Coating) - Limited Edition, Shimmering Silver
- No. 8 Bronze Excessif (Iridescent Coating) - Limited Edition Golden Bronze Shimmer
LIP BALM THAT SHINES UNTIL DAWN
ROUGE VOLUPTE SHINE
Sophisticated pearlescent pinks with a glossy texture are the perfect complement to the Night 54 look. They are also suitable for creating daytime makeup. Apply Couture Hologram Powder over the gloss to give your lips an extra shine.
- No. 61 Nu Impulsif - luminous deep pink
- No. 62 Turbulent Pink - shimmery pale pink
In addition, the collection includes two limited edition shades of TINT-IN-BALM No. 7 and No. 12, as well as No. 4 and No. 71 ROUGE PUR COUTURE lipsticks.
NAIL POLISH NIGHT 54
NAIL POLISH LA LAQUE COUTURE
Thanks to the multi-coloured pearlescent particles, the silver and bronze shades of polishes will give your nails a holographic glow. Your ultra-shimmering manicure will outshine even discus throwers.
- No. 54 Studio Silver - shimmery silver shade with dazzling sparkles
- No. 55 Bronze Fever - rich bronze shade in the style of the 70s
NIGHT 54
WELCOME TO THE PARTY!
Prices:
- COUTURE VARIATION Palette for eyes and lips - 6610 rub.
- COUTURE EYE LINER Liquid eyeliner - 2900 RUB.
- ROUGE VOLUPTE SHINE Lipstick - 2960 rubles.
- LA LAQUE COUTURE Nail polish - 1940 RUB.
The new collection is presented in the following ILES DE BEAUTE stores:
- ILE DE BEAUTE, m. Alekseevskaya, Prospekt Mira
- ILE DE BEAUTE, metro station Voykovskaya, shopping center "Metropolis"
- ILE DE BEAUTE, m. Vystavochnaya, shopping center "Afimoll"
- ILE DE BEAUTE, m. Domodedovskaya, SEC "Domodedovskiy"
- ILE DE BEAUTE, m. Kyiv, SEC "European"
- ILE DE BEAUTE, m. Kitay-gorod, st. Maroseyka
- ILE DE BEAUTE, m. Marksistskaya, shopping center "Tagansky Passage"
- ILE DE BEAUTE, metro station Oktyabrskoye Pole, Fifth Avenue shopping center
- ILE DE BEAUTE, m. Okhotny Ryad, st. Tverskaya
- ILE DE BEAUTE, m. River Station, shopping center "At the River"
- ILE DE BEAUTE, metro station Slavyansky boulevard, shopping center "Oceania"
- ILE DE BEAUTE, metro station Smolenskaya, Smolenskaya square
- ILE DE BEAUTE, m. Street 1905, Presnensky Val
- ILE DE BEAUTE, m. University, Leninsky Prospekt
- ILE DE BEAUTE, m. University, shopping center "Capitol"
- ILE DE BEAUTE, m. Yugo-Zapadnaya, st. Ostrovityanova, shopping center "Azbuka Vkusa"
- ILE DE BEAUTE, metro station Leninsky Prospekt, TC "French Boulevard"
- ILE DE BEAUTE, m. Ploschad Vosstaniya, m. Mayakovskaya, SEC "Gallery"
Black leather skirts and short shorts are suggested to be worn with fitted jackets and wide-brimmed hats. Wide folds of soft flounces, massive decorations and a floral small pattern with the shortest length of mini-dresses and frank necklines. High heels, sequined dresses and voluminous shoulders - Anthony Vaccarello, creative director of the Yves Saint Laurent fashion house, dedicated the brand's new autumn-winter collection to the brand's founder, the famous couturier.
mixed style
There is nothing unexpected in such an approach - in the place of female models, one can often easily imagine defiling young men, and the coats that the latter showed can easily be worn by everyone at all - if the figure, of course, allows. This, of course, is not about dresses - but almost all tuxedos are clearly masculine in nature and all unisex style jackets can be worn by anyone with ease and grace.
Such a mixture is quite typical for French fashion designers in general - and Saint Laurent went down in history, not least due to the fact that he skillfully mixed feminine and masculine in his models. It was he who made the world recognize that wide, as if masculine, shoulders and emphasized lapels of a jacket complete with trousers are very sexy if the suit is worn on a naked body, lips are emphasized with bright lipstick and the outfit is complemented by high heels. Now such a story has been repeated in a new reading of Vacarello - and this move was definitely a success, just look at the models.
Rock'n'roll
It would seem that this is about eternal rebellion - but no, in this collection the style direction speaks more about the sharpness of the silhouette, the graphics of the lines and the win-win presentation of semantic moves in black leather. Short tight skirts and shorts are sewn from it - they look more elegant than hooligan - jackets in which it is decent to appear anywhere at all, and not just at a rock concert or driving a bike.
Black again
Another, somewhat softened, but no less luxurious option than black leather, is velvet or matte suede, long-haired fur or guipure, which are often offered to be mixed with each other, creating a play of textures and surfaces. This is a very soft game in which everyone wins - formally no stylistic prohibitions are violated, but the variety of proposed textured solutions within a single space of the collection allows you to choose what you like best in this moment— depending on the mood or the weather.
Wearing this luxury is offered with black tights of any texture and high heels - at least the same black, at least a contrasting milky color. By the way, on half of the models one could see shoes on a high, impressive platform, which were written off a few years ago - but a flat sole with a neat toe is also quite suitable for the next winter, according to the author of the collection.
Ruffles-flowers
Here, too, it was possible to do without excesses - this is romantic femininity without an extra roll into sweetness or cloying. This happened because clearly and emphatically feminine prints are all freely located on the same graphic silhouette - wide emphasized shoulders with a rather rigid line, a draped bodice that emphasizes the décolleté area, and a short skirt or tight trousers.
Accessories and accents
Predatory wide arrows on the eyes and smoothly combed hair with a side parting, massive bracelets on fragile wrists and earrings noticeable from afar - often completely different in shape and style than other jewelry. Shoes, regardless of the width of the sole, are decorated with fur or fancifully lying feathers. The autumn-winter season definitely promises to be not boring, but there will definitely be more spectacularly dressed people on the red carpet and social events. Thanks to the ideas of the Saint Laurent house.