We continue to understand the intricacies of the direct selling industry and now we present to your attention an article about business plans in network marketing. Today in Russia, as well as throughout the world, three main types of business plans have been developed - linear, binary and matrix, although a fairly large number of companies use a mixture of them, for example Agel or Vilavi (this article does not take into account those MLM projects that offer you to immediately buy products from them, and then resell them at any price. In my opinion, this is a perversion).
Consider the first type of business plan.
Binary and linear marketing plans
What's happened
Linear marketing plan???
This type of marketing plan implies the following criteria. All the people whom you personally invited become under you in the first line (usually it is understood that you have 5 active people). They, in turn, invite their people, and these people are already your second line, and so on. The lower the line, the more the structure of your organization branches out (further, using examples of specific mlm projects, such as Tienshi, Amway, we will take a closer look at the structure of this business plan).
Advantages of a linear business scheme. You receive the smallest payments, that is, even if you have one person, you will still receive a percentage of his purchases. The maximum profit in such companies is practically unlimited, and usually people at the top of the pyramid receive tens of millions per month. The down payment is usually less than in binary companies.
Disadvantages of a linear business plan. Products often need to be bought every month (or constantly invite new partners), given that in some companies the monthly purchase is carried out in the amount of about $ 100 - $ 200, then this can be quite stressful. To reach earnings of $500 - $600 you should have about 50 - 70 active partners. Earnings increase gradually and you can earn more or less decent money only after 2-3 years of active work. Now let's consider
Binary business plan.
It implies that under your profile there are only 2 profiles, that is, in some place in the structure of the mlm company there is your profile, under it there are 2 profiles of your invitees, under them each has 2 profiles of their invitees, etc. We will talk about the marketing plans themselves in more detail later, but for now we will only consider their advantages and disadvantages.
Benefits of a binary business plan You do not need to confirm the work of your business place every month (usually the purchase of products occurs once a year). You will be able to earn significant money ($1000) in 2-3 months of active work (however, according to statistics, only 1-2 people out of 100 achieve such success). To earn ($1000 - $3000) you need a small number of active partners (about 20 - 30). The number of personal invitees is less than in companies with a linear business plan.
Flaws. The purchase of products is usually made for a larger amount than in projects with a linear marketing scheme. The maximum income is limited, although at a fairly high level (let's say 5 - 10 thousand dollars a week). There is a minimum amount of payments according to the marketing plan, that is, you receive money not from one of your partners as in a linear business plan, but from a certain amount.
The binary marketing plan is often used by Asian networking companies such as Fohow and others.
Offering the opportunity to make quick money. Launched October 7, 2007 according to the promotional letter. The basis is a small (about 200 kilobytes) specialized computer program. According to the mechanism of action and the main features, it is similar to the financial pyramid that started in 2006 "Binar"(My Binary). On June 7, 2009, a complete analogue of NewPRO was launched under the name "SuperProgik program". If the keys of these programs are mutually compatible, then we can talk about one program under different brands.
Legal Features
A distinctive feature of this pyramid is legal reasonableness:
Text of the letter
The standard text of the letter repeatedly promises with a small investment of time and with Internet access the opportunity to get a lot of money. It is indicated that the NewPRO program is the latest information technology and takes into account the experience of the best projects of multi-level network marketing and e-commerce. The autonomy of the program operation, the exclusion of the human factor and the possibility of manipulation are noted. It is indicated that this is a "legal opportunity to earn money." This gives the impression that we are talking about one of the lines of business, with the usual opportunity for business to make a profit.
Despite assurances of legality, the letter does not mention taxation anywhere. The given examples, recommendations, calculations do not show and do not provide for taxation.
Mechanism of action
To advertise the program from various addresses, they send letters to mailboxes with an offer to make quick money. The number of incoming messages is directly dependent on the number of involved participants.
- To activate the program, an individual key is required, which can be obtained for 99 rubles from your "curator". The most important help from the curator is additional software for automatically searching for mailing addresses and sending them to them or according to ready-made lists of promotional letters with a call to join. There are sites where the program and the first key can be obtained for free. But to obtain subsequent keys, you must sell at least three individual keys of the first level. This trick allows key owners of the second and higher levels to involve additional participants in their branch of the pyramid, increasing their income from subsequent sales.
- It is necessary to attract at least three new participants for whom the program generates individual keys. It is assumed that for this it is enough to send 20 thousand letters.
- After attracting newcomers, the program will offer to purchase the second part for 199 rubles, and indicate the address of the "curator" of the 2nd level. For payment, it is supposed to use the funds received from the sale of individual keys of the first level.
- After entering new keys, it becomes possible to generate your own second-level keys. 9 clients should become customers for them (your first three clients will each attract three new ones, who, after attracting their trio, will become buyers of second-level keys). Expected income 9 * 199 = 1791 rubles.
- The cost of the third level is 499 rubles (27 orders), the fourth - 1099 (81), the fifth - 2499 (243), the sixth - 5299 (729), the seventh - 11,599 rubles. It is assumed that the seventh level will provide 2187 orders.
He is sure that the secret formula, the essence of which is not explained, serves as a guarantee of success.
The program independently tracks the chains of participants. If the "curator" does not respond to letters for several days, then the program will suggest the address of another curator.
Descriptions of the key structure quickly appeared on the Internet, which allow you to independently generate any number of keys of any level.
pyramid size
You're probably thinking, "Where are you going to get so many clients?" - Do not worry. At least 1000 new users connect to the Internet every day in Russia!!! Enough for everyone!
When getting acquainted with the mechanism of the program, one gets the impression that not very many participants are required. When counting the number of participants in the network, where one participant is ready to buy a third level key (he sold 9 keys of the second level), there should be 27 participants at the lowest level, and the total number of the network reaches 40 people. In order for one person to actually receive the planned number of orders at the seventh level at the base of the network (at the first level), 2187 * 729 * 243 * 81 * 27 * 9 * 3 = 22 876 792 454 961 (almost 23 trillion) people must pay. The total population of the pyramid, taking into account all the intermediate levels, should be even larger - over 30 trillion people. For comparison: the world population is about 6.8 billion (6,790,062,216) people.
There is a somewhat simpler explanation for the number of participants. . If a participant sells a fourth level key, then there is a grid of four levels below it, and the lowest level buys the keys. But the participants of this lower level, in order to buy a key, need to sell the keys of the third level, that is, build a pyramid of three levels under them, where the keys will also be bought by the lower level, which needs its own grid of two levels to buy, in which, in turn, the lower level needs to sell the keys of the first level. As a result, instead of the considered four levels, the pyramid has 4+3+2+1=10 levels. Since there is a tripling of participants at each level, to calculate the number of participants at the lowest level, you need to raise 3 to the power of the total number of levels. Here is a table of the total number of pyramid levels required to sell the corresponding key.
Check out, friends, here is a far from complete list of network marketing companies (direct sales or MLM) represented on the Russian market:
Dr. Nona International Tianshi Intway World Corporation Fleur de Sante Meridian International LTD ambre, Ciel Parfum, Herbalife, Coral Clab International Inc, ArtLife, Faberlic, White Cat, Oriflame, Mageric, Gloryon, Happiness Life Fund, National Insurance Group, USD-22, P.I.L.L., Nu Skin Enterprises, Global Connection, Spring of Health, En101, Save-Invest, A.T.W. Products, New Life NL International – New Life, Neways Solutions, KGCnetworks , Siberian Health, Nature's Sunshine Products, Tahitian Noni International, Pharma Cosmetics - Infinum, NeoTel, ESTA, SilverJeep, Inmarket Limited, Temptation, DNA Club, 4Life Research, Agel, ForMor International, Quorum International Institute Business, Liberty Health Net - LHN, Financial Freedom Society Inc, UWA - UNLIMITED WEALTH ALLIANCE, Jemo, Galan cosmetics, Monavi ...
Inspiring, isn't it? Are you still preoccupied with this hackneyed question “How to get a good and stable income in a network marketing company”? In vain ... one of the main tasks is the choice of this very MLM business company.
That is why, in this post, you will learn how to scan for quality more than half of the direct sales firms from the general list and stop at the one that meets iron values: open, stable, profitable, and many other equally important ones.
In the article, you will discover a strategy that is triple beneficial and allows you to:
Much reduce the search area for the best network company for you;
Learn the inner world of financial systems and find 1 answer to 1000 of your questions without much hassle;
Openly answer such a vague question: “How exactly to get a good income in a particular network marketing company?
And also this article will help later save money, precious time and nerves of a potential direct sales distributor.
Please, friends, answer one of the eternal questions of mankind? Why did the devil offer a person, before he reaches the enlightenment of the mind, to rule over the world together, enticing him with power, wealth and other values? What was the devil afraid of when he offered cooperation?
He was afraid of the competition! After all, if you look at the essence, the whole world is ruled not by power, not by material values, but by wise people. Money and power are essentially inert. It is smart and brilliant people who set the tone and rhythms of capital.
For example, the cunning and the wise are constantly placed in an equal position. But still, the wise character is regularly one step ahead of the cunning one. A sage can at any moment unravel the intrigues and plans of a cunning one and eventually teach him a lesson. How does it happen?
For example, a cunning and crafty character will set up traps and traps with his intentions. A smart character wisely and prudently bypasses it, and not by accident, but with the use of his strong mind, without any magic and magical powers, but due to the fact that such a person has the ability to penetrate into the problem or its essence, as you wish.
In general, why did I start this philosophical backstory? … Well, network marketing is the business of recommending real people. In our country, it can rightly be considered a technology or system of seduction: finance, success, happiness, prosperity and other values. The strength of an enlightened human creator lies in the fact that he knows the true essence of the universe. Therefore, right now we will follow the path of this force - the powerful force of enlightenment.
More than half of network marketing companies are based in one way or another on binary marketing plans, and market their unique products and services through a binary reward plan to distributors. Speaking of binary, there is already an interesting article on the site called
Having understood the essence of the principle of this marketing plan, you can easily conduct an effective analysis of half of the companies on this list.
The marketing plan of any MLM company is like a barcode on a product. Everything revolves around finance in any business: distributor, managers, system, management, marketing, further goals of the company. By intellectually revealing the financial scheme of an MLM organization, you can learn more about it than it knows about itself. Or let him know, but carefully trying to hide and keep silent.
As we heard from the old saying: "The smart one will not go uphill - the smart one will go around the mountain!" But nevertheless Strong people are not afraid of mountains, and do not avoid them, unlike the weak ones, they conquer them! Do you consider yourself a strong person? Next, there will be a narrative of enough specific information for beginners. But you can't do without it...
The binary system of a network company is, in other words, a binary cycle with built-in tactical and strategic functions.
If you suddenly decide to check a specific person, does he understand the binary plan of remuneration in MLM, ask him this question: “What is the principle of the binary movement?”.
This business system allows the distributor and his partners, by building a structure, to help each other, through interactions, contributing to the dynamic growth of the network. Everyone in the structure has the opportunity to build a more powerful business than its sponsor, and accordingly earn more financial rewards! This is all true, but these facts do not reveal the essence of the above issue.
The binary marketing plan is structured in such a way that any networker in the business structure, from a beginner to a leader, is motivated, and it doesn’t matter if he understands it or not, to contribute to the development of both branches (teams). The phrase "Binary Plan" in translation from English means literally as a double, two-digit or with two variables.
One of the main principles of classical binary marketing is a single cycle: "Imbalance - balance" or, as it is also called, "Skewing - alignment". This can be called a heart pulse or a binary rhythm. At this moment, the whole basic simple essence of the uniqueness of the system lies. Why dig deep if everything lies in plain sight, on the surface.
This is a binary financial reward system for MLM distributors, consisting of two main forces, the so-called two branches.
One of the branches in the binary develops quickly and dynamically almost independently, causing, as usual, a skew in the network structure. The second branch in the binary, founded only by an individual distributor and its downlines, seeks to constantly equalize the resulting imbalance.
These two energies can be said to spin two flywheels. Let's say the left flywheel is already spinning, driven by the sponsor's (upline) line. With a personal first sale, a new distributor enters this rotation, thereby spinning the flywheel even more. You spin the second flywheel yourself, right from the 2nd sale. Then your wards continue to promote it (downlines).
That's actually the whole dynamics, all the strength and power. In classical marketing, the driving force is complex career growth. In BINARY MARKETING, it is not needed.
Your 1st, 2nd, 3rd, nth participant, your sponsor, all uplines and downlines are affected by the same forces. The result is a drive exponentially.
The principle of operation of binary marketing is amazingly simple, which is the key to their extraordinary success. More and more companies are adopting a binary engine for their financial systems.
What gives this essence? Much. The financial system of any MLM company consists of 2 parts: engine (binar, trinar or any other scheme) + policy. Knowing the essence of the system, and having dealt with the company's policy in detail, it remains only to trace how the binary drive breaks down under the policy, to establish relationships - a matter of technique and experience. It just needs to start…
If there is an imbalance between the company's policy and the binary drive, the network under the person can be large, but he does not receive large payments from it.
A certain part of the binary marketing plans of network organizations is not initially aimed at increasing the financial check of the network operator, but is configured only for this policy. The income of a networker in such mechanisms is not tied to a binary drive, but to a career ladder. Binary drive brings a good profit to the MLM organization, and moving up the ladder brings a distributor of this network company.
How to adjust the balance of the binary movement in harmony with career advancement? The drive goes by itself, but career growth, unfortunately, becomes more and more difficult to achieve with each new level.
It turns out that distributors are motivated by false goals and stuffed with pitfalls. Nevertheless, such a false motivation leads an MLM distributor to mental burnout, and such a network marketing company to inevitable stagnation, with crowds of people offended and disappointed in this system in general.
But not all binary network companies are like that... In other words, if you get to the bottom of this post and decide to choose a binary reward plan that suits your priorities... you will definitely succeed!
Random video:
Which is not a business at all 🙂 and is faced with the fact that the network does not have a normal explanation of what a binary marketing plan is. We will close this gap. I'll try to put everything on the shelves with numbers and diagrams. In general, I noticed that MLM workers picked up a lot of different clever terms for themselves, and often they take on a completely different meaning than in their original meaning. The same duplication, for example, in biology means the process of duplication of sections in the chromosome. In MLM, this term refers to the principle of structure expansion, which involves the repetition of your actions by your distributors. But back to our sheep binars :-).
Binary marketing plan(binar, bi-marketing, binary) is a network structure in which you build only two branches, and you receive payments from the entire turnover of the structure, regardless of its depth. Usually you need to make 1-2 personal invitations to each of the two branches in order to qualify. And then your invitees will build the next level of 4 people.
If you invite a third person, then he will be considered as your personally invited, but at the same time he will go down through the level below to an empty cell of one of your distributors. The same will happen with those invited from your sponsors, they will become under you. Just some kind of gimmick? Of course, not everything is so simple, and further we will analyze this point in more detail.
To complete the qualification and receive bonuses, your entire structure must fulfill certain conditions for turnover, for example, make 4 sales, two in each branch. It is important to balance the branches, because if you have 4 sales in one and none in the other, then you will not get paid anything. Often this ratio is set not 1:1, but 1:2, this option is easier to work with. For example, in the left branch you need to make sales for at least 1000 rubles, and in the right branch for 500 rubles, in which case you will receive your bonus.
Key Benefits of Binary Marketing
- Only two branches. You only need to maintain two teams, which is easier than working with 5-10 like in linear marketing.
- Easy qualification. Usually you need to make at least 2 invitations. The purchase of goods occurs once, there are no mandatory periodic personal purchases.
- Overflows from sponsors. The people invited by your leaders become under you in your structure. But there is a peculiarity here. Spillover distributors move to a weak branch, so if you are a strong leader, then you may not get help from sponsors.
- Rapid structure growth. I wanted to write about the rapid growth of trade, but the problem is that at the same time, the costs of paying bonuses are growing rapidly.
I've run out of benefits for this type of marketing plan. Some figures name a few more points, but in fact they are not pluses, but minuses.
Disadvantages of Binary Marketing
- Binars attract freeloaders. Many people come to such companies only to "ride on someone else's back." They have completed the minimum qualification and are waiting for their bonuses, which they should be provided by other members of the structure.
- Difficulty balancing branches. An active leader came under you, and your structure was skewed. You need to either become more active yourself, or look for a similar leader to compensate for the growth of the first. Well, if the cycles are cumulative. And if the accounting is only for a certain period, then you will not have time to complete the qualification. You will not be paid bonuses, although your structure will be actively developed. There are empty volumes on which the administration of the company makes good money, and not you.
- Payouts from infinite levels. Many take this as a plus, but in fact this is an element of the pyramidal scheme, due to which the collapse of the binary occurs. We will now analyze this point in detail.
- Difficult to understand for beginners. Often under the binaries are hidden the usual fraudulent schemes, which are banal financial pyramids. They often justify their failure by miscalculations. Like, binaries are difficult to calculate. They even talk about the fact that binary plans appeared only in the 90s with the development of computer technology. This is a myth, I will show you the calculation of the binary, which is done without a calculator :-).
Is a binary marketing plan a pyramid scheme?
Yes it is. This is due to the payouts from the infinite levels. But if these levels are limited, then bi-marketing will lose all its advantages over traditional network marketing. In a linear marketing plan, levels are strictly limited, with increasing depth, the payout percentage drops down to zero. For example, in the Oriflane marketing plan, levels are limited to 9, while the payout percentage decreases with increasing depth. You cannot receive more than 30% from personal sales and more than 25% from group sales. This is the main difference between binary marketing and linear marketing.
With binary marketing, bonus payments take up to 100% of the company's profits. Even if the company does not have the cost of producing goods (some sell only intangible business opportunities :-)), at a certain stage of development it will collapse due to accumulated debts. Miracles do not happen in this case.
Many companies that consider themselves serious take some measures to reduce risks and extend the lifetime of the binary:
- Add leader and team bonuses
- Bonuses for people invited personally
- The percentage of bonuses gradually decreases with increasing depth
- Focus on the product and encourage additional purchases by old members (and in fact just reduce their bonuses)
All these measures are not effective, since they do not affect the reasons for the collapse of the binary (payments from infinite levels). There is only one way out - to limit the number of paid levels, but then all the advantages of binary marketing will disappear. Some companies combine binary and linear marketing. But these are all big words. If the number of paid levels is limited, then this is the most common linear network marketing, if not, then binary, whatever you call them.
Let's make a calculation of a typical binary plan
As an example, let's say that the "coolest product" of our "coolest company" costs $100. (or $100). Inexpensive, beginners will not be difficult to buy it. The minimum entry qualification is to buy one unit of the company's product and personally invite two people. All this is easy to do, for that and the calculation. Further, to receive payments, you need to close bonus cycles: 4 new clients, 2 in each branch. It does not matter who will make these invitations you, your sponsors or the people below you.
For each cycle in your structure at any level, you will be paid $20. or it turns out 5% of the company's income (4 sales of 100 USD each).
Further, for simplicity, we will assume that in your structure each level is completely closed, if this does not happen, then there will be some confusion in the calculations, but the main trend will not change from this. Only empty volumes will appear, the ballast of the system, which will slightly delay the collapse of the binary. But we will assume that active and friendly participants have gathered in your structure, who evenly fill their cells.
1, 2, 4, 8, 16, 32, 64, 128, 256, 512, 1024 …
This row represents the number of participants in each level from 0 to 10. Each member buys the company's product once. Then the income of funds at each level is calculated by the formula:
Coming: 100 2^n, Where n is the number of the last filled level, and ^ - exponentiation. For the 5th level, the company's income will be equal to 3200 USD.
The consumption is calculated from the following considerations. For example, in our structure, level 5 is completely filled, then level 4 participants do not receive their bonuses, since they did not complete the bonus qualification. Payouts start with Level 3 members. We got them 8 people for 20 c.u. 4 participants from the 2nd level will close 2 cycles of 20 USD, 2 from the 1st to 4 cycles, and 1 leader at this stage will close 8 cycles. The total cost of payments will be:
(20 8 + 20 2 4 + 20 4 2 + 20 8 1) = 20 (8+8+8+8)= 640 c.u.
Normally, income is much higher than expenses, as long as everything goes well. To calculate the cost of payments, you can generalize the formula and express it through the number of the last level.
Consumption: 20 n 2^(n-1), Where n— number of the last filled level.
Now you need to find n, at which the flow will be equal to the income, for this you need to solve an easy power equation.
20 n 2^(n-1) = 100 2^n,
After obvious and simple transformations, we get that for n \u003d 10 Income \u003d Expense. Thus, when the 10th level is reached, the collapse of the binary is observed. But due to, for example, personal bonuses, this moment may come even earlier.
Of course, it is possible to redistribute income from previous profitable levels, but it makes no sense for the organizers to do this, they already have the money, and the further the structure develops, the greater the debt. At the 11th level, 204,800 USD will be received, and you will need to pay bonuses for 204,800 + 20,480 = 225,280 USD.
Let's estimate who and how much will have time to get money before the collapse. 1024 + 512 = 1536 people from the 10th and 9th will not receive anything, they will only invest 100 USD each. For all the time in the structure, 256 people will receive 20 each and their minus will be 80 USD, 128 - 60 USD, 64 - 120 USD, 32 - 260 USD, ... The leader will receive as a result for the entire time of the development of his structure 20 + 40 + 80 + 160 + 320 + 640 + 1280 + 2560 + 5120 = 10 $240
And then your sponsors tell you that it is not so important at what stage you entered the binary. As in any other pyramid, this is very important. You will either earn or lose your funds. The lower you are in the structure, the greater the chance of not receiving your payments. Even if bonus payments start from the lower levels, then the leaders at higher levels will not have enough money and they will simply leave the company. You will develop your structure on your own and at a certain level there will not be enough money to pay you already and you will be forced to start all over again or leave the company.
The introduction of limits on the maximum weekly or monthly payments can, for example, slightly extend the life of the binary scheme. But this is only a temporary solution. You can't fool math! Moreover, the ideal case was considered when all income went to pay off bonuses, but there are still costs for manufacturing the product, paying for servers and maintaining the site, and salaries for the company's staff and administration.
Good afternoon dear friends!
Surely in the investment field you have repeatedly come across the concept of “binar, binary marketing”. Let's see what kind of beast it is and what its advantages are compared to standard marketing strategies.
General information
Any multi-level marketing is a matrix system. If the first line includes an unlimited number of distributors, this scheme is called an infinity matrix. Trinar is a system consisting of three cells in the first line. The binary marketing plan, on the other hand, involves only two cells in the first line. It follows that only two people can occupy these cells. However, keep in mind, despite this, payments to you will come from the turnover of the entire structure.
Binary marketing appeared much later than classical marketing. At the same time, with the advent of this system, many shortcomings of previous schemes were taken into account. Binaries look more dynamic, and at first glance, much easier to understand and implement. In the case of a binary marketing plan, it is enough to make up to two invitations to each branch in order to qualify. At the next stage, the people you invited will build subsequent levels, which will include four people. If you include a third person in the scheme, he will be included in the category of personally invited by you, while he will be placed one level below, in the free cell of your distributor. People invited by your sponsors will undergo a similar procedure. They will be below you in the hierarchical chain.
Peculiarities
In order to qualify and receive bonuses, your structure must meet a number of turnover conditions. For example, you need to make four sales, evenly distributing them between two branches. At the same time, it is extremely important to maintain a balance of branches, since otherwise there will be no profit. The main principle of classical binary marketing is a cycle in which it is necessary to constantly maintain a balance. Many people call this cycle "Skewing - Leveling". It can also be compared to the heartbeat. This principle is the basis of the system. A binary marketing plan allows you to do business with intelligence and pleasure. The system, in this case, is arranged as follows: all members of the structure are motivated, since they contribute to the growth of both branches. The success of binary plans is directly affected by group volumes of product purchases. It is the volume of goods sold that allows members of the system to receive real profits, and not levels, percentages and other abstract concepts.
Advantages
- There are only two branches. You only need to maintain two cells, which is much easier than having to deal with multiple teams as required by the rules of linear marketing;
- Easy qualification. Most often, it is required to receive a minimum income from two teams. The purchase of goods is made only once. There is no need to make mandatory periodic personal purchases;
- Overflows from sponsors. People invited by your managers are placed under your structure. However, in this case there is a peculiarity. Distributors fall into a weak branch, and therefore, if you are a strong link, then you may not receive help from sponsors;
- Rapid increase in structure.
Flaws
- Binaries attract lovers of easy money. Many people become members of such structures in order to profit from the work of others. Having completed the minimum qualification, they are waiting for the payments that the rest of the team members provide them;
- The need to maintain a balance of branches. In the event that an active leader is placed under you, this will contribute to the distortion of the structure. In this case, you need to activate yourself or find a similar leader to compensate for the growth of the first;
- Payouts from endless levels. It may seem to many that this parameter should be on the list of advantages of this system, however, it is an element of the pyramidal scheme that provokes the collapse of the binary;
- The complexity of understanding all the nuances for beginners. Often, under the guise of binaries, fraudulent schemes are presented, which, in fact, are ordinary financial pyramids.
Conclusion
Summing up, I would like to emphasize that today binary marketing is considered the peak of the evolution of the network business, since this structure allows you to proportionally distribute profits between companies. It is this scheme that provides the opportunity for the maximum number of people to earn money with a minimum of effort.
However, today there is still no ideal marketing plan, the implementation of which does not require costs. It will not work to sit in a place known to everyone and make a profit at the same time. Any marketing plan requires effort. Some schemes involve more earnings, some earnings less. In any case, a successful outcome depends only on your leadership qualities. You should never start cooperation with any of the companies, ignoring the main selection criteria (product, availability of sponsors, marketing plan, investments, time on the market).